A.L.C

A.L.C is a Los Angeles-based women’s ready-to-wear fashion brand, founded in 2009 by Andrea Lieberman.

History

Andrea Lieberman began her career as a stylist in New York City, working primarily in the music industry with hip hop figures such as Sean Combs and musicians such as Jennifer Lopez and Gwen Stefani.[1] Her styling projects included music videos, red-carpet appearances, and music tour costumes.

Lieberman worked with Hollywood stars such as Gwyneth Paltrow, Drew Barrymore, Kate Hudson and Cameron Diaz.[2]

Her editorial styling work appeared in Vogue, Vanity Fair, Elle, InStyle and other publications.[3]

In 2009, Lieberman moved to Los Angeles and debuted her ready-to-wear collection, A.L.C. The brand focuses on “laid-back luxury” with collections consisting of elegant staples and elevated basics.[4][5]

In 2011, Lieberman was accepted into the Council of Fashion Designers of America and the following year, she became one of ten finalists in the CFDA/Vogue Fashion Fund.[6]

In 2014, the brand launched a line of handbags, which are sold at Saks Fifth Avenue, Barneys, Shopbop.com, and Intermix, among other specialty boutiques.[7]

In March 2015, Emma Watson wore A.L.C. while participating in a Facebook Live event for International Women's Day in which she discussed her work as the UN Women Global Goodwill Ambassador representing the HeForShe movement.[8][9]

In August 2015, Interluxe Holdings, a New York-based fashion and luxury investment firm, acquired a majority stake in A.L.C.[10]

In October 2015, Jennifer Lawrence wore A.L.C. while attending the Handprint Ceremony at the TCL Chinese Theatre with her cast members from The Hunger Games franchise. [11][12]

In June 2016, A.L.C. opened its first showroom in New York [13]

References

  1. Tungate, Mark. Fashion Brands: Branding Style from Armani to Zara. London: Kogan Page, 2012. 107. Print.
  2. Maclister-Smith, Tilly. "Spotlight On: Andrea Lieberman of A.L.C". MATCHESFASHION.com. Retrieved 12 April 2016.
  3. Schickner, Lindsey. "A.L.C.'s Andrea Lieberman on Her Journey From Stylist to Designer". Fashion Etc. Retrieved 12 April 2016.
  4. Anderson, Kristin. "A.L.C. Fall 2016 Ready-to-Wear Fashion Show". Vogue. Retrieved 13 April 2016.
  5. Lee, Jinnie. "Andrea Lieberman ALC Tidal Barneys Designer Playlist". The Window. Retrieved 13 April 2016.
  6. "The Council of Fashion Designers of America Welcomes 33 New Members". The Council of Fashion Designers of America. Retrieved 11 April 2016.
  7. "Andrea Lieberman Ventures Into Handbags". Vanity Fair. Retrieved 14 April 2016.
  8. "Emma Watson In A.L.C. – International Women's Day". Red Carpet Fashion Awards. Retrieved 6 July 2016.
  9. McKenzie, Sheena; Parke, Phoebe. "Emma Watson's Facebook Chat - International Women's Day". CNN. Retrieved 6 July 2016.
  10. Fernandez, Chantal. "A.L.C. Sells Majority Stake, Plans Retail Stores". Fashionista. Retrieved 14 April 2016.
  11. Fitzpatrick, Erin. "Jennifer Lawrence Just Broke a Famous Fashion "Rule"". Retrieved 6 July 2016.
  12. Kelley, Sean. "'Hunger Games': Jennifer Lawrence, Co-Stars Share in Handprint Ceremony". Retrieved 6 July 2016.
  13. Iredale, Jessica. "A.L.C. Makes Key Hires, Opens New York Showroom". WWD. Retrieved 14 June 2016.
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