BARE Associates International, Inc.

Bare Associates International is a company that specializes in mystery customer research (mystery shopping), brand standard evaluations, audits and inspections for clients in North America, South America, Europe and Asia. The privately held company serves clients in over 100 countries. The worldwide headquarters of Bare Associates International is in Fairfax, Virginia.[1]

History

Bare International was founded in 1987 by Dale and Michael Bare as “ Restaurant & Hotel Services”. In 1999 the Fairfax, Virginia-based company became Bare Associates International after opening its first overseas office in Antwerp, Belgium. Bare Associates International now has additional offices in Mumbai, India;[2] Beijing, China; São Paulo, Brazil and Santiago, Chile.[3] The company employs over 200,000 independent contractors worldwide[4] to conduct anonymous evaluations.

Founders

Michael Bare, the company president, is the co-founder and a board member of the Mystery Shopping Providers Association. This national organization works to combat fraud in the mystery shopping industry and promote a Code of Professional Standards and Ethics for the anonymous shopping audit industry. He is a member of the International Society of Hospitality Consultants, a professional society of the top 200 hospitality consultants in the world.[5] Bare Associates International CEO Dale Bare is a member of the Women's Business Enterprise National Council[6] and was a finalist for Enterprise Magazine's 2009 Enterprising Women of the Year Award.[7]

Honors

Bare Associates International has been awarded an INC 5000 listing for three consecutive years. The 5000 list ranks the top 5000 fastest growing companies in the United States. The Inc 5000 ranking for Bare Associates International in 2009 was 1887, up from a ranking of 2068 in 2008 and a ranking of 2717 in 2007.[8] In 2009 and 2010, Bare Associates International was awarded a Top 500 ranking by Diversity Business.[9]

Overview

Bare Associates International specializes in mystery shopping evaluations performed worldwide. The company serves clients in diverse industries including hospitality, gaming, automotive, grocery and financial services businesses and retail stores. Notable clients include Marriott,[10] McDonald’s and Microsoft. Using trained mystery shoppers, the company evaluates the facilities, personnel and services offered by their clients and provides the client with detailed evaluations. The client gains information from the mystery shopping survey that provides a picture of an average customer experience. Bare Associates International also conducts video mystery shops, mystery patient programs for healthcare providers, telephone and website audits and green audits.

References

  1. "Bare International". Bare International. Retrieved 2011-03-15.
  2. "Bare Associates to enter India with Mystery Customer programmes > afaqs! news & features". Afaqs.com. 2005-05-20. Retrieved 2011-03-15.
  3. "Bare International". Bare International. Retrieved 2011-03-15.
  4. "Global Goals". Bare International. Archived from the original on 2011-03-13. Retrieved 2011-03-15.
  5. "Member Directory". Ishc.com. Archived from the original on 2011-06-23. Retrieved 2011-03-15.
  6. "Home". Wbenc.org. 2011-02-04. Archived from the original on 11 February 2011. Retrieved 2011-03-15.
  7. "2009 Enterprising Women of the Year Awards". Enterprising Women. Retrieved 2011-03-15.
  8. "Bare International - Fairfax, VA - The Inc.5000". Inc.com. 1970-01-01. Retrieved 2011-03-15.
  9. "News". DiversityBusiness.com. Retrieved 2011-03-15.
  10. "Hotels - Hotel rooms and hotel reservations from Marriott Hotels - Official Site". Marriott.com. Archived from the original on 17 March 2011. Retrieved 2011-03-15.

External links

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