Brunettes Shoot Blondes

Brunettes Shoot Blondes
Origin Kryvyi Rih, Ukraine
Genres indie, alternative, electronic
Years active 2010–present
Labels independent
Website brunettesshootblondes.org
Members Andrew Kovaliov
Roman Sobol
Igor Sidash
Yuriy Vodolazhskiy

Brunettes Shoot Blondes is a Ukrainian indie rock band, founded in early 2010 and based out of Kryvyi Rih, Ukraine.

The group gained international recognition in September 2014 for an animated music video to their song "Knock Knock". The video went viral, receiving more than five million YouTube views in the 10 days after its release. In early 2015, the band developed their unique music video style for the song 'Bittersweet', made in partnership with German automobile manufacturer Opel. Brunettes Shoot Blondes currently has no contract with any record labels, instead promoting the band independently.

Career

Since 2011, Brunettes Shoot Blondes have performed numerous concerts in their homeland Ukraine and across mainland Europe. The group has played at festivals including Wybieram Wschod [1] (Poznań, Poland), OstAnders 2013 (Nuremberg, Germany) and at Eastern Hipsters (Białystok, Poland, 2014). In 2011, they also participated in the BalconyTV project in Poznań. The band continues to work on new songs and music videos, in between their appearances on Ukrainian TV channels.

Brunettes Shoot Blondes has also cooperated with famous commercial brands to produce music for advertising, including Watsons (song: You Broke My Heart) and Nova Poshta (songs: Tomorrow and Nothing At All). The music video for the song 'Bittersweet' was produced in partnership with German car maker Opel.

"Knock Knock"

In September 2014, Brunettes Shoot Blondes released a new music video on YouTube for their song 'Knock Knock'. The story features an animated love story of a rabbit and a girl,[2] shot in real time using 14 Apple iPhones, iPads and MacBooks. The band's members produced the video, with the band's frontman Andrew Kovaliov assuming the role of video director.[3] The video attracted more than 600,000 YouTube views in the first five days after being uploaded. By April 2015, this number was more than seven million. The video was also posted on Facebook and received over 26 million views and 800,000 shares.

In October 2014, the video topped YouTube in the category of 'New performers «Emerging Artists From Across the Globe»'. Various international media outlets conducted interviews and features with the band following the release of 'Knock Knock' including Billboard,[4] Yahoo!,[5] The Daily Mirror,[6] Rolling Stone,[7] Mashable,[8] Business Insider,[9] Daily Mail, USA Today, The Verge,[10] Dezeen and The Huffington Post.

In May 2015 the music video "Knock Knock" won the "Best Concept" award at the Berlin Music Video Award 2015.

The band's success was recognized by the Ukrainian president's administration, with frontman Andrew Kovaliov becoming one of the first Ukrainian citizens to receive new biometric passports.[11] Kovaliov thinks the video has improved Ukraine's international standing and relationship within the European Union, saying "everybody should actually do what they can to make our country stronger, to show that we're a European country and that we have to do something for this country".[12]

Bittersweet

In the beginning of 2015, Brunettes Shoot Blondes released a debut EP 'Bittersweet'. The album features four songs including the well-known singles 'Knock Knock' and 'Bittersweet'.[13]

Front man Andrew Kovaliov says: “EP 'Bittersweet' is the band’s first release, in which we invested lots of strength and inspiration. Most of the material was recorded in studios in Warsaw and Kyiv”. The song was produced in partnership with German advertising agency Scholz & Friends and with German car maker Opel. The video develops the use of a 'picture in picture' effect used in the video for 'Knock Knock' – consisting of footage performed directly from the screens of devices, without editing.

Discography

EPs

Singles

Music Videos

Year Video Director Album
2013 «I Don't Know» Denis Breslavskiy —
2014 «Knock Knock» Andrew Kovaliov Bittersweet
2014 «Bittersweet» Andrew Kovaliov Bittersweet

References

  1. ↑ "Festiwal Wybieram Wschód!, 21-22.04.2012, Poznań". EastBook. 7 April 2012. Retrieved 27 July 2015.
  2. ↑ "This Animation That Moves Across More Than A Dozen Phones, Tablets, And Laptops Will Mesmerize You". Business Insider. 11 October 2014. Retrieved 11 April 2015.
  3. ↑ "Apple devices host an animated chase in Brunettes Shoot Blondes music video". de Zeen. 27 September 2014. Retrieved 11 April 2015.
  4. ↑ "Watch this Ukrainian Band's Animated Music Video Live Sequenced Through 14 Apple Devices". Billboard. 24 September 2014. Retrieved 13 April 2015.
  5. ↑ "Ukrainian Band Brunettes Shoot Blondes Creates Best Apple Ad Ever". Yahoo!. 29 September 2015. Retrieved 16 June 2015.
  6. ↑ "Amazing animated music video tells a love story across dozens of iPhone and iPad screens". Daily Mirror. 29 September 2014. Retrieved 11 April 2015.
  7. ↑ "Banda ucraniana cria carismático vídeo interativo com diferentes gadgets". Rolling Stone Brasil. 9 January 2015. Retrieved 13 April 2015.
  8. ↑ "Clever Music Video Plays Out on 14 Apple Gadgets". Mashable. 24 September 2014. Retrieved 17 June 2015.
  9. ↑ "This Animation That Moves Across More Than A Dozen Phones, Tablets, And Laptops Will Mesmerize You". Business Insider. 11 October 2014. Retrieved 17 June 2015.
  10. ↑ "iPhones and iPads star in this intricately animated love story". Verge. 28 September 2014. Retrieved 24 June 2015.
  11. ↑ "President: Biometric passports are the key step on the way to the visa-free regime with the EU". Official website of the President of Ukraine. 12 January 2015. Retrieved 13 April 2015.
  12. ↑ "A worldwide viral hit shows a different side of Ukraine". PRI. 25 September 2014. Retrieved 11 April 2015.
  13. ↑ "Brunettes Shoot Blondes releases a debut EP". Brunettes Shoot Blondes. 29 January 2015. Retrieved 27 July 2015.

External links

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