Dave Serlo

Dave Serlo
Born (1946-11-21)November 21, 1946
Jeannette, Pennsylvania
Died June 25, 2010(2010-06-25) (aged 63)
Nationality American
Alma mater Indiana University of Pennsylvania, Loyola University Maryland
Occupation Former President and CEO of PSCU[1][2]
Years active 1983-2009
Spouse(s) Tina Serlo
Children 3

Dave Serlo (November 21, 1946 – June 25, 2010) was an American businessman. He is best known as the former President and CEO of PSCU.[3][4][5] He was on the board of directors of Credit Union Miracle Day Inc. and NACUSO.[6] He was also a member of Visa's card operations risk executive council.[7]

Early life and education

Serlo was raised in Jeannette, Pennsylvania, a suburb near Pittsburgh, Pennsylvania.[8] He received a bachelor's degree in Business Education from the Indiana University of Pennsylvania in 1968 and master's degree in 1970.[7] In 1978, Serlo received his executive MBA from Loyola University Maryland.[8]

Career

After graduating from university, Serlo taught business subjects at Latrobe High School while attending graduate school.[8] In 1970, he was hired as an examiner for the National Credit Union Administration, a federal government agency that regulates and insures deposit in credit unions.[9] Serlo was promoted to an executive-level position in Washington D.C. during his term.[8] The Payment Systems for Credit Unions (PSCU), a credit union service organization, hired Serlo as its first full-time employee in 1983.[10] He was appointed president and CEO of the organization.[10] Serlo led PSCU's transition from the Telecredit platform to First Data's card platform.[11] He worked in the credit union industry for about 33 years.[8] In June 2010, Dave Serlo died from complications caused by cancer.[12]

Recognition

In 2008, Serlo received the Ernst & Young Florida Entrepreneur Of The Year Award.[13][14][15] He was recognized by Indiana University of Pennsylvania with the 2009 "Distinguished Alumni" award.[16] Serlo supported the Children's Miracle Network Hospitals, American Red Cross and Virginia's Colonial Williamsburg Foundation.[17]

References

  1. "PSCU reinvents itself". Tampa Bay Business Journal. 9 July 2002. Retrieved 26 March 2015.
  2. Margie Manning (19 July 2004). "Give 'em credit -- PSCU ramping up jobs, contracts". Tampa Bay Business Journal. Retrieved 26 March 2015.
  3. "PSCU President David Serlo dies". June 28, 2010. Retrieved January 12, 2015.
  4. "Discounts & Savings". 13 (24). Credit Union Journal. June 15, 2009.
  5. Roy Urrico (December 11, 2015). "Sievwright Tactically Advances Credit Unions". Credit Union Times. Retrieved December 30, 2015.
  6. Tony Muka (June 28, 2010). "A Tribute To Dave Serlo… A Man For All Seasons". Retrieved January 12, 2015.
  7. 1 2 David Morrison (July 7, 2010). "Dave Serlo, PSCU CEO, Remembered for His Devotion to CU Values". Retrieved January 12, 2015.
  8. 1 2 3 4 5 Harrell, Keith. The Attitude of Leadership: Taking the Lead and Keeping It. p. 122.
  9. David Morrison (June 25, 2010). "PSCU CEO David Serlo Passes". Retrieved January 12, 2015.
  10. 1 2 Jeff Harrington (August 12, 2011). "Smaller credit unions find help". Retrieved January 12, 2015.
  11. "Credit unions get prepaid card readers". Tampa Bay Business Journal. 15 November 2007. Retrieved 26 March 2015.
  12. "David Serlo dies". June 28, 2010. Retrieved January 12, 2015.
  13. "NACUSO Salutes David Serlo and Valorie Seyfert, Recipients of the Prestigious 2008 Ernst & Young Entrepreneur Of The Year Awards". NACUSO. 18 June 2008. Retrieved 26 March 2015.
  14. Samaad, Michelle A. (18 June 2008). "Ernst and Young Taps CUSO Financial, PSCU Financial Award Winners". Credit Union Times. Retrieved 26 March 2015.
  15. "Bay area entrepreneurs recognized in annual Ernst & Young program". Tampa Bay Business Journal. 6 June 2008. Retrieved 26 March 2015.
  16. "Distinguished Alumni Awards". IUP Magazine. Spring 2009. Retrieved 26 March 2015.
  17. "In Memoriam of Dave Serlo" (PDF). Filene Research Institute. 2010. Retrieved 26 March 2015.
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