Duck Commander
|
Duck Commander logo | |
| Private | |
| Industry |
Hunting Apparel |
| Founded | 1972 |
| Headquarters | West Monroe, Louisiana, United States |
Key people |
Phil Robertson (Founder & President) Willie Robertson (CEO) Jase Robertson (COO) Kay Robertson (Vice President) |
| Products |
Duck calls Buck calls and accessories |
| Revenue | $40 million (2012) |
| $20 million (2012) | |
| Owner | Willie Robertson, Jase Robertson, Phil Robertson, Jep Robertson |
Number of employees |
15 (2011) 75 (2012) |
| Subsidiaries |
Buck Commander Duck Dynasty |
| Website | http://duckcommander.com/ |
Duck Commander is both the brand of a duck call and the name of the company in West Monroe, Louisiana, United States. The company manufactures these calls and other duck-hunting merchandise,[1] as well as deer-hunting merchandise under the Buck Commander brand.
Phil Robertson, a star football quarterback at Louisiana Tech University, founded the company rather than play professional football in the NFL.[2] He began his business in a dilapidated boat, where he spent 25 years making duck calls from Louisiana cedar trees.[3]
Robertson's third son, Willie Robertson, currently serves as the company's chief executive officer and has expanded it into a multimillion-dollar enterprise.[4]
The Robertson family and business are the subjects of Duck Dynasty, a reality television series on A&E. Before that, they were featured in the Duck Commander television show on the Outdoor Channel.[5]
Sports and sponsorships
Duck Commander 500
The Duck Commander 500 is a NASCAR Sprint Cup Series stock car race held at Texas Motor Speedway in Fort Worth, Texas, United States which had been previously sponsored by Samsung, DirecTV, Radio Shack, National Rifle Association, and others.
Duck Commander Independence Bowl
Duck Commander also purchased in 2014 the naming rights for college football's Independence Bowl, held each year in Shreveport, Louisiana.
Filmography
| Year | Title | Notes |
|---|---|---|
| 2009–2010 | Duck Commander | Aired on Outdoor Channel[6] |
| 2011 | Presents: Buck Commander Protected by Under Armour | Duck Commander spin-off |
| 2012–present | Duck Dynasty | The hit A&E show |
| 2014 | Duck Commander: Before the Dynasty | Episodes air on A&E, consisting of clips from the original series interspersed with modern-day commentary from members of the Robertson family. Aired between Seasons 6 and 7 of Duck Dynasty. |
| 2016-present | Jep & Jessica: Growing the Dynasty | Follows Jep Robertson, Phil's youngest son, and his wife Jessica as they adopt a baby boy into their family. |
| 2016-present | Going Si-ral | Follows Si Robertson, Phil's brother, as he explores various quirks of the Internet. |
References
- ↑ Smith, Roxanne (January 1, 2012). "Duck Commander". Shooting Industry Magazine.
- ↑ Johnson, James (November 29, 2012). "Phil Robertson Explains Why He Turned Down NFL for 'Duck Dynasty'". The Inquisitr. Retrieved December 7, 2012.
- ↑ Owens, Ryan; Scholz, Jim (March 20, 2012). "'Redneck' Millionaires Built 'Duck Dynasty' in Duck Call Business". ABC News. Retrieved April 8, 2012.
- ↑ "Willie Robertson". Duck Commander. Retrieved December 26, 2013.
- ↑ "The Week Ahead, Mar. 19–24". The New York Times. March 16, 2012. Retrieved December 7, 2012.
- ↑ http://www.imdb.com/title/tt1477772/combined