Visit Philadelphia

Visit Philadelphia
Purpose Tourism
Headquarters Philadelphia, Pennsylvania
Location
Official language
English

Visit Philadelphia (formally known as the Greater Philadelphia Tourism Marketing Corporation (GPTMC)) is a private, non-profit organization that promotes leisure travel to the five-county Philadelphia region (Bucks, Chester, Delaware, Montgomery and Philadelphia counties). It was founded in 1996 by the City of Philadelphia, the Commonwealth of Pennsylvania and The Pew Charitable Trusts.[1]

Visit Philadelphia launched its first ad campaign in 1997.[2] As of 2012, Greater Philadelphia welcomes 10 million more leisure travelers annually than it did in 1997.[3]

Visit Philadelphia states its mission as "Visit Philadelphia makes Philadelphia and The Countryside a premier destination through marketing and image building that increases business and promotes the region’s vitality.[2]

CFO Joyce Levitt was charged with fraud for embezzling $200,000 over 7 years.[4]

References

  1. ↑ Strauss, Robert (16 March 2016). "In Philadelphia, George Washington Slept Here — and Here". The New York Times. Retrieved 2016-03-28.
  2. 1 2 Greater Philadelphia Tourism Marketing Corporation
  3. ↑ Tourism Economics, Longwoods International
  4. ↑ DiFilippo, Dana (2016-03-17). "Ex-Visit Phila. CFO charged in $200K fraud". Philly.com. Retrieved 2016-03-28.
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