Luther Pendragon

Luther Pendragon is a London-based public relations and communications agency.

Founded in 1992 by media journalist George Pitcher and television journalist Charles Stewart-Smith,[1] the firm grew through the 1990s off the back of major and often controversial clients such as British Gas, Kimberly Clark, Holocaust Memorial Day and the Hinduja family. Luther Pendragon lays claim to having developed the professional practice of issues management, but this is disputed in the PR industry.

In 2004 ex-Civil Servant Mike Granatt then joined the consultancy.[2][3] His clients included the Speaker of the House of Commons Michael Martin, a position from which he resigned in February 2008 saying he had been misled over a scandal involving the Speaker's expenses.[4] One of his clients in 2007 was the BBC Trust.[5]

In 2005, the firm was subject to a management buy-out, said to be worth £11 million by the trade magazine PR Week. Current clients include Reuben Brothers.[6]

References

  1. ↑ Hannah Crown (2 July 2012). "Luther Pendragon co-founder takes Blue Rubicon directorship". prweek.com. Retrieved 2012-08-08.
  2. ↑ Lepper, Joe (14 November 2003). "PROFILE: Mike Granatt, Luther Pendragon - Strategic player who will say No, Minister". PR Week. Retrieved 16 February 2010.
  3. ↑ "Who we are - Mike Granatt". Luther Pendragon. Retrieved 16 February 2010.
  4. ↑ Oliver, Jonathan (24 February 2008). "Top aide Mike Granatt quits over Speaker Michael Martin's expenses". The Sunday Times. Retrieved 16 February 2010.
  5. ↑ Black, Alex (21 September 2006). "BBC's new governors set to use Luther Pendragon". PR Week. Retrieved 16 February 2010.
  6. ↑ "Advisors". Reuben Brothers. Retrieved 2012-08-08.

External links

This article is issued from Wikipedia - version of the 3/24/2014. The text is available under the Creative Commons Attribution/Share Alike but additional terms may apply for the media files.