Misco

Misco
Industry Computer hardware
Founded 1985 (1985)
New Jersey, U.S.
Headquarters Wellingborough, England, U.K.
Website http://www.misco.co.uk/

Misco is an IT reseller that is a subsidiary of Systemax Inc.[1] The company operates in the United Kingdom, Italy, France, Spain, Ireland, Belgium, the Netherlands and Sweden.[1] Misco also used to operate in Germany, but that business has been sold to CANCOM SE.[2] Sales are targeted at business, education, public sector and consumer markets, with sales being made online, via telephone and mail order catalogue.

History

Misco was founded in New Jersey, USA, and ran a business of mail order sale of computer supplies and accessories. Gillette invested in Misco in 1983, taking a 40% stake, as part of a program to acquire high-growth low-risk businesses.[3] Misco launched its first European subsidiaries concurrently in the UK and West Germany in October 1985.followed by Italy in 1986.

In November 1987, Gillette sold the company to the British company Electrocomponents plc for the sum of £11,000,000. The effects of the early 1990s recession led Electrocomponents to sell Misco at a loss in early 1993. The buyer, Global Computer Supplies, was controlled by Systemax Inc and HCS (Global) Ltd at the time.

In 2002, Global, now known as Systemax, began a program of restructuring. This would see its newly acquired Simply Computers business merge with Misco's UK operation in Wellingborough by 2005.[4] Also, logistics were established in a purpose-built warehouse in Greenock, Scotland. The brick-and-mortar outlets founded by Simply were gradually closed down, a symptom of consumer trends moving away from the High Street and to online.

Misco expanded its business from 2005 onwards, winning customer satisfaction awards from PriceGrabber, a performance award from Hitwise and achieving ISIS and IDIS accreditations.[5]

In 2009, Misco announced plans for hiring remote sales agents on a work-from-home basis.[6]

In 2016, Systemax sold Misco Germany to CANCOM SE.[2]

References

  1. 1 2 Systemax Worldwide Partners
  2. 1 2 "Systemax Announces Sale Of German Operations To CANCOM SE" (Press release). Port Washington, New York: PR Newswire. 2016-07-25. Retrieved 2016-09-23.
  3. ↑ Gordon McKibben (1998). Cutting Edge: Gillette's Journey to Global Leadership. Harvard Business Press. p. 121. ISBN 978-0-87584-725-2.
  4. ↑ Simply Computers suffers big redundancies
  5. ↑ Misco accreditation awards
  6. ↑ Misco GM Sandy Price interviewed by Hexus.tv
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