MyDaughter

MyDaughters
Available in English
Owner Girls' Schools Association
Slogan(s) Online advice for parents
Website http://www.mydaughter.co.uk
Registration Optional
Launched January 2009
Current status Online

MyDaughter is a British website set up by the Girls' Schools Association (GSA) offering advice to parents of daughters on all aspects of raising and educating girls.[1] Advice is provided by head teachers from the member schools of the Girls' Schools Association and other specialists in fields such as nutrition, psychology, health education and business.

History

MyDaughter.co.uk was launched in January 2009 following a survey of 1000 parents of daughters which asked 'How well do you know your daughter?' The survey found that sex and relationships were the most difficult subjects for parents to discuss with their daughters and that WAGs were the worst influence on girls.[2] It also highlighted a range of other topics that were a cause of anxiety to parents. The research revealed that parents wanted help and advice on how to deal with these issues.[3] This led the Girls' Schools Association to develop the MyDaughter brand as a source of online advice for parents. The Girls' Schools Association was approached by the Friday Project, an imprint of Harper Collins who will publish "Your Daughter", a book of the site in January 2011.[4]

Content

MyDaughter.co.uk contains articles and responses to questions on education choices, realising girls' full academic potential, dealing with eating disorders and signs of bullying, development stages, family relationships, sexual relationships,[5] social pressures and addictions,[6] social networking sites and internet safety and communicating with teenage girls. Site visitors can register to post a question to the which may then be answered by the panel of experts.

The site features notable alumnae from GSA schools including Claudia Winkleman, Claire Young and Miranda Krestovnikoff. It also offers a search facility for girls' schools featuring all GSA schools.

MyDaughter schools

Below is a list of GSA member schools which can be found on the site.

References

  1. ↑ Frean, Alexandra (2008-11-15). "Headmistresses offer key to teenage girls through MyDaughter website". Times Online. Retrieved 2010-06-19.
  2. ↑ Clark, Laura (2009-01-09). "High heels, low IQs". Daily Mail. Retrieved 2010-06-19.
  3. ↑ BBC News, 9 January 2009, "Girls 'under too much pressure'"
  4. ↑ The Bookseller, "TFP to publish girls school advice"
  5. ↑ Daily Express, 23 July 2010, "Kimberley Walsh - Could this be the new age of morality?"
  6. ↑ Clark, Laura (2009-06-16). "Children getting hooked on Redbull". Daily Mail. Retrieved 2010-06-19.
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