Neon Hitch

Neon Hitch
Background information
Birth name Neon Hitch
Born (1986-05-25) 25 May 1986
Kingston-Upon-Thames
Genres Pop, electropop, dance-pop, electronic rock, pop-rap
Instruments Vocals
Years active 2009–present
Labels #WeRNeon/FanLabel The Beats
Warner Bros.
Website www.neonhitchmusic.com

Neon Hitch (born 25 May 1986) is an English singer and songwriter. She was signed to Mike Skinner and Ted Mayhem's label, The Beats, before it closed down.[1] She was later discovered on MySpace by Benny Blanco, who flew her to New York City to work with him. Their work together earned her a music publishing deal with EMI and a record deal with Warner Bros. Records.[2] Neon's debut album, Anarchy, released July 22, 2016 via WeRNeon.[3]

Early life

Born in Nottingham before moving at a young age to the countryside east of London,[4] Hitch resented her parents for her birth name, Neon, and wanted to change it to something more conventional.[5] Her father was a lighting technician.[1] When their house burned down, her mother, Irene Gardiner, bought a caravan to live in.[6] They then began street performing, making and selling jewellery and clothing around Europe, and consequently, she never attended school.[4] By the age of four, Hitch was travelling and performing with the Archaos circus. At age of ten, she began writing poetry which led to her writing lyrics.[1] Her boyfriend noticed that she could sing and encouraged her to hone her singing.[7] By the time she was in her teens, Hitch was trained as a trapeze artist, fire swinger and stilt walker and had performed across Europe.[4] Her family was featured in a BBC documentary.[5] At the age of sixteen, Hitch moved to India for a few years before resettling in London to start her music career.[4]

Music career

2010–2012: Beg, Borrow and Steal

On 18 February 2010, it was announced that Hitch was signed to Warner Bros. Records by Kara DioGuardi and that she would begin recording her debut album, Beg, Borrow and Steal, in March 2010 with Benny Blanco.[1] Hitch also worked with producer Greg Kurstin.[8] She released promo single "Get Over U", co-written by singer Sia, for free in January 2011 and to digital retailers in February 2011. This was followed by "Silly Girl", "Bad Dog" (which was intended to be the first single of the album) and "Poisoned with Love", the latter which appeared in Teen Wolf and Now That's What I Call Music! 40. She also released a series of covers and mash-up covers of songs by other artists, including Wiz Khalifa's "On My Level", Waka Flocka Flame's "No Hands" and Kreayshawn's "Gucci Gucci". Hitch was also featured on "Ass Back Home" by Gym Class Heroes, which has peaked at number twelve in the Billboard Hot 100. Hitch released during 2012 the lead single of Beg, Borrow and Steal, "Fuck U Betta"[9] and another single "Gold", co-written by singer Bruno Mars; both songs peaked at number 1 on the Billboard Hot Dance Club Songs chart.

2013–present: Happy Neon, 301 to Paradise, 24:00 , and Anarchy

On 7 January 2013 Hitch announced her EP title Happy Neon which was a collaboration with producer Happy Perez. Happy Neon was released for free through Billboard.com on 14 January 2013.[10] On 12 November 2013 Neon Hitch was featured on campus.ie[11] where she revealed that she and her team had completely scrapped the Beg, Borrow and Steal album because she said she "felt there was not enough of my soul in Beg, Borrow and Steal" and discussed the release of a mixtape called 301 to Paradise in early 2014. Hitch said that the mixtape was a very good preview of what was going to come out on her brand new debut album to be released in 2014. On 3 December 2013, Neon Hitch announced that her new mixtape, 301 to Paradise, will be released on 3 January 2014.[12] The mixtape was produced and co-written by NYC-based hip-hop group and songwriting duo Kinetics & One Love, and features two verses from rapper Kinetics. Neon Hitch revealed that some of her favorite songs on the mixtape include "Some Like It Hot" and "Red Lights",[13] the latter being about her "Bonnie and Clyde experience in India. On 25 December 2013 Neon released "Some Like It Hot" as the first song from the 301 to Paradise mixtape. On 31 December 2013 she released a snippet of "Gypsy Star"[14] and on 2 January 2014 a snippet of "Red Lights",[15] both songs from the mixtape.

Neon announced, via a live chat on 11 May 2014, that after almost four years she had parted ways with Warner Bros. Records. She also confirmed that her Beg, Borrow & Steal album was scrapped, and she would be releasing a new album titled Eleutheromaniac. She also announced that her mixtapes, Happy Neon and 301 to Paradise will also be released to digital retailers on 20 May 2014.[3] On Tuesday 13 May 2014 Neon appeared on the Big Morning Buzz Live hosted by Nick Lachey and performed "Warner Blvd" for the first time.[16] Neon was joined by four dancers and two horn players from New Orleans. In light of her recent label departure, Neon said that "Warner Blvd" is about taking her freedom back and encouraged fans to join her in acting as their "own label".

On Tuesday 27 May 2014 Neon shot the music video for the intended lead single of Eleutheromaniac, "Yard Sale", in Paramount, California at the Cinderella Mobile Home Park. The video was directed by Charlie Zwick and fans were invited to participate in the shoot as extras via Neon's Facebook Group Page. The "Yard Sale" music video captures Neon moving forward and letting go of her past, the yard sale is symbolic of her selling all her past belongings. On 4 August 2015 Yard Sale was released as single and the music video was released the next day. The song was produced and co-written by frequent collaborators Kinetics & One Love.[17]

In January 2015 Hitch released "Sparks" as the first single of Eleutheromaniac. On 1 March 2015 Hitch released her EP 24:00 as a surprise release for free, which was recorded in 24 hours.[18] The EP was followed by the April 22, 2015 release of "Eleutheromaniac," the title track of her debut album to digital retailers as an advancement of the album.[19] On 21 August Neon released a new song titled "Pussy PowR" on YouTube.

Neon Hitch was featured on Cash Cash's song "Devil" on August 6, 2015, alongside B.o.B and Busta Rhymes.[20][21] The track is a club banger and considered Cash Cash's "biggest hit yet" by MusicTimes.[22]

In May 2016, Hitch announced the official name of her debut album, Anarchy, a different project than the previously mentioned Eleutheromaniac, and revealed the release date to be July 22, 2016. It was preceded by the lead single "Please". On July 13, Neon collaborated with American DJ Borgeous on a song called "Lost & Found". The song is the fourth single from Borgeous' new album. The next day the music video for the single was released on Vevo. Anarchy was released on July 22. The album does not include any of her previously released material, but it does include a remixed version of "Freedom." In August 2016, one month after the release of "Anarchy," Hitch appeared on and performed "Please" for Million Dollar Matchmaker on WeTV.

On October 20, 2016, Neon featured on the Nytrix track "When Will I See You Again"[23] and appeared in the music video released the same day. A week later on October 27, another feature was released called "No Warning"[24] by Jason Parris and My Buddy Mike. That Drop[25] called the track "a vocal-driven future bass tune that combines emotion and smoothness into one."

Discography

Title Details
Anarchy

Awards and nominations

Year Ceremony Recipient Category Result
2012 NewNowNext Awards Herself Brink of Fame: Music Artist Won
Teen Choice Awards "Ass Back Home" (Gym Class Heroes feat. Neon Hitch) Choice Single by a Group Nominated

References

  1. 1 2 3 4 "Senior V.P. of A&R Kara DioGuardi Signs Neon Hitch to Recording Deal with Warner Bros. Records". Pr-inside.com. Retrieved 2010-08-31.
  2. ↑ "Neon Hitch: Review". hihimag.com. Retrieved 2012-06-03.
  3. 1 2 Neon Hitch Tribe Gathering. YouTube. 11 May 2014. Retrieved 2 May 2015.
  4. 1 2 3 4 Collar, Matt. "Neon Hitch: Biography". allmusic. Retrieved 2010-08-31.
  5. 1 2 Bark, Theo. Neon Hitch Trades Circus Life for Music Industry – Top 100 Acts at SXSW 2011. Spinner. March 1, 2011.
  6. ↑ "Lollapalooza 2010 | Interview with Neon Hitch – Time Out Chicago". Chicago.timeout.com. Retrieved 2010-08-31.
  7. ↑ "Meet Amy Winehouse's room mate, Neon Hitch". Friedmylittlebrain. 2008-07-30. Retrieved 2010-08-31.
  8. ↑ "Neon Hitch Shows Who's 'Betta' with First No. 1 Solo Hit.". Billboard.com. 2009-09-14. Retrieved 2012-03-25.
  9. ↑ “Fuck U Betta” coming soon.neonhitch.net/news. January 6, 2012
  10. ↑ "Neon Hitch's 'Happy Neon' EP Premiere: Listen To Exclusive Stream". Billboard. Retrieved 2 May 2015.
  11. ↑ "Neon Hitch, the bohemian popstar - interview". Campus.ie. Retrieved 2 May 2015.
  12. ↑ "Instagram". Instagram. Retrieved 2 May 2015.
  13. ↑ "Neon Hitch: on the 301 to Paradise from The Miller, London Bridge". Crumbs For Men. Retrieved 2 May 2015.
  14. ↑ "Neon Hitch on Twitter". Twitter. Retrieved 2 May 2015.
  15. ↑ "Instagram". Instagram. Retrieved 2 May 2015.
  16. ↑ ""Warner Blvd (Big Morning Buzz Live)" by Neon Hitch - Show Performance - VH1.com". vh1.com. Retrieved 2 May 2015.
  17. ↑ NEON HITCH X KINETICS & ONE LOVE. Creem Magazine.
  18. ↑ "NEON HITCH". tumblr.com. Retrieved 2 May 2015.
  19. ↑ "iTunes - Music - Eleutheromaniac - Single by Neon Hitch". iTunes. Retrieved 2 May 2015.
  20. ↑ Premiere: Listen to Cash Cash's "Devil" f/ Busta Rhymes, B.o.B, and Neon Hitch. Complex magazine. August 6, 2015.
  21. ↑ Devil (feat. Busta Rhymes, B.o.B & Neon Hitch) - Single by Cash Cash. iTunes Store.
  22. ↑ August 2015 http://www.musictimes.com/articles/45084/20150809/cash-cash-busta-rhymes-bob-neon-hitch-devil.htm August 2015 Check |url= value (help). Missing or empty |title= (help)
  23. ↑ Music video by Nytrix and Neon Hitch performing 'When Will I See You Again'
  24. ↑ Listen to No Warning
  25. ↑ That Drop Reviews 'No Warning' by Jason Parris, My Buddy Mike, and Neon Hitch http://www.thatdrop.com/jason-parris-x-buddy-mike-collaborate-no-warning-featuring-neon-hitch That Drop Reviews 'No Warning' by Jason Parris, My Buddy Mike, and Neon Hitch Check |url= value (help). Missing or empty |title= (help)
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