Singer SM1500

Singer SM1500

SM1500
early model before headlamps were raised
Overview
Manufacturer Singer Motors
Production 1948–1954
17,382 produced
Body and chassis
Class Small family car (C)
Body style 4-door saloon
2-door coupé utility [1]
Powertrain
Engine 1,506 and 1,497 cc overhead cam
Transmission 4-speed manual
Dimensions
Wheelbase 107 in (2,718 mm) [2]
Length 176 in (4,470 mm)[3]
Width 63 in (1,600 mm)[3]
Height 64 in (1,626 mm)[3]
Chronology
Predecessor Singer Super Ten
Singer Super Twelve
Successor Singer Hunter (see below)

The Singer SM1500 is a small family car produced by Singer Motors from 1948 to 1956. The first new design produced by Singer after World War II it was planned to replace their Super Ten and Super Twelve.

Following a minor facelift in 1952 the SM1500 was given a traditional Singer radiator grille in 1954 and in that form known as a Singer Hunter it remained in production until shortly after the business was sold to Rootes Securities at the beginning of 1956.[4] The sturdy Singer engine was briefly installed in a modified Hillman Minx named Singer Gazelle.

Design and development

Both the completion of a first prototype and a general description of the new unnamed car were announced in November 1947[5][6] and an early production car was displayed at the Earls Court Motor Show in October 1948.[7] Singer's first demonstrators were sent overseas at Christmas time 1948.[8] Production finally commenced just before the end of July 1949 with export-only deliveries beginning after that.[9]

The chairman explained to the shareholders' meeting in December 1950 that Singer made no motor vehicles from March 1940 until after the end of the war and for this reason the SM1500 employed and was built using out-dated pre-war technology.[10]

SM1500

Singer's SM1500 had a pressed-steel body mounted on a separate chassis with at the front a Packard designed coil springs independent suspension built under licence.[11] The brakes were hydraulically operated using a Lockheed system with 9 in (229 mm) drums. The four-speed gearbox had a column change which made it difficult or impossible to select second and reverse.[11] "Many an exasperated driver rammed his knuckles into the mock-wood-painted metal dashboard in the attempt".[11]

The car was almost unique among British volume-produced saloons in featuring an overhead camshaft engine[12] though both Wolseley's postwar cars and the Morris Six MS did also use Wolseley's normal single overhead camshafts. Singer's engine was based on the one used in the Super 12 but with larger bore and shorter stroke, giving a capacity of 1506 cc. From 1951 the stroke was further reduced to give a capacity of 1497 cc to bring it into the sub 1500 class.[13] From 1952 a 58 bhp (43 kW) twin-carburettor version was available for an extra £28.[3] It was reported that the engine block was so tough that the manufacturers were happy to quote 65,000 miles (105,000 kilometers) as a "normal" interval between rebores.[12]

The body was styled by Leo Shorter, Singer's chief engineer since 1937. He had been inspired by Howard Darrin's 1946 Kaiser-Frazer. Shorter lacked Darrin's flair and "produced one of the ugliest saloons of its period".[11]

Inside, the car had a bench front seat with folding armrest and was optionally covered in leather. The metal trim was given a wood-grain finish.[14] The car was considered well equipped in 1952, with a "heating and demisting unit" fitted as standard.[14]

The SM1500 as well as spacious and stable was sturdy and reliable but all the controls were too heavy for most women and the steering column gear change defeated many.[11] At first it sold well and was used by some police forces. It became a popular choice for provincial taxis but in the longer term it found fewer and fewer buyers. Full-width bodies became common and the car was over-priced.[15]

Face-lift

In 1952 the car was face-lifted with a reworked grille, and raised headlamps. Offered only as an optional extra was leather upholstery, for slightly less than £39 (UK market).[14] Otherwise the interior trim used Vynide,a "plastic material".[14]

raised headlamps, wider grille
1948 (Kaiser-) Frazer Manhattan

A twin-carb version tested by The Motor magazine in 1952 had a top speed of 76 mph (122 km/h) and could accelerate from 0-60 mph (97 km/h) in 23.5 seconds. A fuel consumption of 22.5 miles per imperial gallon (12.6 L/100 km; 18.7 mpg-US) was recorded. The test car cost £1168 including taxes.[3] A single carb version tested by The Autocar Magazine that same year managed a top speed of only 71 mph (114 km/h), a 0-60 mph (97 km/h) time of 27.9 seconds and an impressive overall fuel consumption figure for the road test of 29 miles per imperial gallon (9.7 L/100 km; 24 mpg-US).[14]

In addition to the four door saloon a coupé utility variant was produced, the model being advertised in Australia as "specially designed for Australian conditions".[1]

17,382 SM1500 cars were made.[13]

Singer Hunter

Singer Hunter

Singer Hunter
Overview
Manufacturer Singer Motors Limited
Production 1954-1956
4,750 produced
Body and chassis
Class Large family car (D)
Body style 4-door saloon
Powertrain
Engine 1,497 cc overhead cam
Chronology
Predecessor Singer SM1500
Successor Singer Gazelle

In September 1954 the car was re-branded as the Singer Hunter with a traditional radiator grille and fibreglass bonnet lid. The Hunter was well equipped with twin horns and screenwash as standard. A horse-head mascot was fitted over the radiator. 4772 Hunters were made.[13]

The Times motoring correspondent tested the new model and reported in June 1955 under the headline "Reversion to "Traditional" Radiator Shell" followed by "Cushioned Comfort" that this car was intended for the motorists who are prepared to pay for a rather better finish and more complete equipment than usually available in cars of this size.[16]

He remarked that the Singer was unusual in having a completely flat windscreen — less expensive to replace — and a good view through it spoiled by unusually thick pillars, door surround and ventilator window surround. He put the car's fast cruising speed at 67 mph. Top gear acceleration was excellent and the engine quiet beneath its plastic bonnet. The steering column year lever was "rather stiff". A central old fashioned floor-mounted lever was now available.[16]

The car's outstanding feature was its springing, its ride smoother than most cars provide.[16]

Hunter S and Hunter 75

New models were announced for the October 1955 Earls Court Motor Show, a more basic model, the Hunter S, and a more powerful Hunter 75 which had a twin overhead camshaft engine (using an HRG designed cylinder head).[17] Very few, possibly 20, of the 75s were made before the range was cancelled.[13] The Singer Gazelle was announced in September 1956 but the Hunter remained available.[18]

Singer Hunter
Product placement

The Hunter has an odd claim to fame. It appears in the film Fire Maidens from Outer Space by Cy Roth, sometimes called the worst film ever made. The car appears in several rather pointless tracking shots at the beginning of the film. As the film was produced just as the Singer company was heading for bankruptcy and take over in 1956, it can be assumed this was an early form of product placement.

The Hunter name was revived by Rootes in 1966 for their Rootes Arrow range, in the form of the Hillman Hunter.

References

  1. 1 2 Advertisement for Singer SM1500 Half Ton Coupe Utility, The Nambour Chronicle, Friday, 29 February 1952, page 10 Retrieved on 1 December 2013
  2. ↑ Singer / SM1500 Retrieved from www.which-car.org on 9 April 2011
  3. 1 2 3 4 5 "The Singer SM1500 Road Test". The Motor. September 24, 1952.
  4. ↑ Rootes To Take Over Singers. The Times, Friday, Dec 30, 1955; pg. 8; Issue 53415
  5. ↑ The Autocar 7 November 1948
  6. ↑ News In Brief. The Times, Saturday, Nov 08, 1947; pg. 3; Issue 50913
  7. ↑ Singer Motors Limited. The Times, Thursday, Oct 28, 1948; pg. 3; Issue 51214
  8. ↑ Singer Motors. The Times, Wednesday, Jan 05, 1949; pg. 8; Issue 51271
  9. ↑ Singer Motors. The Times, Tuesday, Jan 03, 1950; pg. 9; Issue 51579
  10. ↑ Company Meeting. The Times, Friday, Dec 15, 1950; pg. 9; Issue 51875
  11. 1 2 3 4 5 Heon Stevenson, pps 106-108, British Car Advertising of the 1960s, McFarland & Co, London 2005 ISBN 0786419857
  12. 1 2 "Second Hand car guide supplement". Practical Motorist. vol. 6 Nbr 68: between pages 768 & 769. April 1960.
  13. 1 2 3 4 Robson, Graham (2006). A-Z British Cars 1945–1980. Devon, UK: Herridge & Sons. ISBN 0-9541063-9-3.
  14. 1 2 3 4 5 "Singer S.M. 1500 Saloon (road test)". Autocar road test compendium (1952). 1952.
  15. ↑ Heon Stevenson, page 83, British Car Advertising of the 1960s, McFarland & Co, London 2005 ISBN 0786419857
  16. 1 2 3 Reversion To "Traditional" Radiator Shell. The Times, Tuesday, Jun 14, 1955; pg. 10; Issue 53246.
  17. ↑ New Car Models. The Times, Thursday, Oct 13, 1955; pg. 4; Issue 53350
  18. ↑ Fine Interior Finish In New Singer Gazelle. The Times, Tuesday, Nov 20, 1956; pg. 7; Issue 53693
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