Table Table
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Division | |
Industry | Hospitality |
Founded | 2008 |
Headquarters | Luton, England |
Area served | United Kingdom |
Products | Food and Beverages |
Parent | Whitbread plc |
Website | http://www.tabletable.co.uk |
Table Table is a brand of restaurants set up by Whitbread in 2008, the brand actually started in 2006 but was unnamed. The brand was created following a rethink of the former Whitbread brand Out & Out. The majority of Table Tables are converted Brewers Fayres. This was during a time where Brewers Fayre was in decline.
Locations
There are currently 105 sites in the UK. They are located next to Premier Inns on the sides of major roads and a few sites are located on high streets.
Menu
The menu features traditional dishes (similar to those found at Brewers Fayre) with a modern twist. They offer meals from £4.99 on weekdays
Expansion
The expansion of Table Table as with Taybarns slowed during the recession of 2009/10 as the company sought to consolidate its position. Since April 2010 the company began expanding the Table Table brand further as it continued to enjoy the success of most profitable restaurant brand based on a number of sites. Although making one of the smallest profit for Whitbread, Table Table was on average the second best performing throughout 2009 based on a site average following Taybarns. Table Table has continued this success being the best performing restaurant brand within Whitbread in 2013, 2014 and 2015.
The conversion of Brewers Fayres to Table Tables has now come to an end following a successful relaunch of the Brewers Fayre brand and both brands are now expanding in their own markets. All new Table Table restaurants are new build alongside new Premier Inns
Future and trials
Despite the popularity of the brand, during summer–autumn 2012, a number of Table Table pubs were converted back to Brewers Fayre such as the The Brampton Hut and Howgate.
From 2014 a number of selected Table Table pub restaurants, including the Hobbs Boat in Weston, The Carclaze in St Austell, The Roundstone in Littlehampton and The Globe Inn located in Christchurch, have been converted to a new brand called Whitbread Inn, harking back to the company's past.