Tanfeeth

Tanfeeth
Native name
 تنفيذ
Founded Dubai, United Arab Emirates (November 2011 (2011-11))
Key people
 Suhail Bin Tarraf, CEO and Chairman, Abdulla Qassem
Services customer management, revenue generation, collections, human resource services, finance and accounting, banking and financial services, learning and development and business transformation
Number of employees
 2300
Parent Emirates NBD
Website www.tanfeeth.ae

Tanfeeth is a shared services company located in Dubai, United Arab Emirates.[1] The company is a subsidiary of Emirates NBD.[2] Suhail Bin Tarraf serves as the company's CEO.[3] Abdulla Qassem is Tanfeeth's Chairman.[4] Tanfeeth is the first large-scale shared services organization in the Gulf Cooperation Council.[3] The company's name means "getting the job done" in Arabic.[5]

Tanfeeth was founded in November 2011. In July 2014, the company had approximately 2300 employees.

History

In November 2011, Emirates NBD, the largest bank by assets in the United Arab Emirates,[6] established Tanfeeth, a fully owned subsidiary in an effort to improve its customer service and operational efficiency.[6][7][8][9][10] Emirates NBD appointed Suhail Bin Tarraf as Tanfeeth's CEO.[8] At the time, the company had 700 employees located in Dubai, United Arab Emirates[1] and Sharjah, United Arab Emirates.

Tanfeeth absorbed all of Emirate NBD's back office operational teams between 2011 and 2013, and signed three additional client deals in 2013.[3] The company began providing call center management services for a government authority and recruitment services for a telecommunications business.[3] Tanfeeth also began providing transformation and advisory services for a banking institution in Kuwait.[3] In September 2013, Tanfeeth started offering specialized underwriting courses with intention to decrease skill shortages in the GCC's banking and insurance sectors.[11][12] This formed part of Tanfeeth's learning and development platform that included more than fifty specialized skill training programs.[13]

Tanfeeth received the Call Center Customer Care Excellence Award at the seventh Middle East Government and Business Organizations' Customer Care Excellence Awards in 2013.[14]

Services

Tanfeeth offers customer management, revenue generation, collections, human resource services, finance and accounting, banking and financial services, learning and development and business transformation services.

References

  1. 1 2 Babu Das Augustine (16 November 2011). "Tanfeeth plans to be top outsourcing firm in region". Gulf News. Retrieved 4 July 2014.
  2. ↑ Babu Das Augustine (7 December 2011). "Emirates NBD poised for sukuk sale this month". Gulf News. Retrieved 4 July 2014.
  3. 1 2 3 4 5 "Customer centricity will be key driver of regional business growth, says Tanfeeth CEO". Business Intelligence Middle East. 17 April 2013. Retrieved 4 July 2014.
  4. ↑ Mark Sutton (6 December 2011). "IBM signs with Tanfeeth shared services provider". ITP. Retrieved 4 July 2014.
  5. ↑ "Logos reflect images of Tanfeeth and DFM". Gulf News. 17 November 2011. Retrieved 4 July 2014.
  6. 1 2 "Emirates NBD sets up firm to chase call centre deals". Arabian Business. 15 November 2011. Retrieved 4 July 2014.
  7. ↑ Nadeem Hanif (29 January 2013). "Poor customer service costs UAE firms millions of dirhams, expert says". The National. Retrieved 4 July 2014.
  8. 1 2 "Emirates NBD sets up new unit to boost operations". Khaleej Times. 20 September 2011. Retrieved 4 July 2014.
  9. ↑ "Emirates NBD establishes 'Tanfeeth'". Islam Online. 19 September 2011. Retrieved 4 July 2014.
  10. ↑ "Emirates NBD establishes 'Tanfeeth'". Gulf Base. 19 September 2011. Retrieved 4 July 2014.
  11. ↑ "Tanfeeth launches Underwriters Certification Programme to combat skill shortage in the region". Mid East Information. 1 September 2013. Retrieved 4 July 2014.
  12. ↑ "Tanfeeth launches Underwriters Certification Programme". Source Gulf. 23 November 2013. Retrieved 4 July 2014.
  13. ↑ Sarah Young (2 May 2013). "Training is key to attract Emiratis, say employers". Khaleej Times. Retrieved 4 July 2014.
  14. ↑ ""Tanfeeth" recognised at ME Government & Business Organisations' Customer Care Excellence Awards". Mid East Information. 3 February 2013. Retrieved 4 July 2014.
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