Velo Vie
Velo Vie is an Arizona-based manufacturer and marketer of racing bicycles direct to consumers through its online marketplace. Velo Vie offers customizable bicycle frames featuring Velo Vie Carbon Axis technology. Velo Vie offers consumers components through its relationships with manufacturers such as SRAM, Reynolds, Easton, Speedplay, and LOOK.
Company History
Velo Vie was founded in 2006 . in May 2007 Velo Vie received its first review by an independent source on the Vitesse 300. Velo Vie followed this with their first showing at Interbike. By early 2008 Velo Vie had released several new models bringing a more complete line of road bikes to their customers. To support this growth in the market Velo Vie partnered with Quality Bicycle Products and their Dream Cycle division. By early 2009 Velo Vie had moved into a new category for the company by creating the Versa: a cyclo-cross bike. Expanding on its more complete line Velo Vie added to its distribution channel by supporting IBD's. Velo Vie continued its growth in 2009 by partnering with Lifetime Fitness to offer their members access to limited edition Velo Vie bicycles.
Team and athlete involvement
By 2007 Velo Vie sponsored teams around the world, and by 2008 had sponsored its first pro continental team Amore-e-Vita which included Olympic gold medal winner Miguel Martinez and many others. As well as its first women's professional team Touchstone Cycling. In 2008 Velo Vie entered the triathlon community by a sponsorship a professional triathlete Felipe Bastos. Its relationship with teams has not stopped there and Velo Vie continues to put money into working with teams at all levels to further the sport of cycling. Later in 2008 Velo Vie started working with Turning Point and Jenny Jones and her charity Jenny's Hero's bringing into full view their exclusive exchange program and commitment to junior's racing. 2009 Amore-e-Vita and Velo Vie extended their commitment to athletes working with athlete Chad Gerlach who had been featured on the TV show Intervention.
Pictures
Lifetime Bike
Reviews and references
- First review puts Velo Vie in the mix: "I’ve been dealing with Velo Vie co-founder Dan Barnes for a long time. Way back before there was a PezCycling, I remember going to a shop that Dan owned and having him pull a part off his own bike to get me on the road because he didn’t think I should have to wait on a manufacturer to fix a clear defect - and he didn’t sell me the bike he fixed!" by Charles Manantan
- Pez cyclings review of Velo Vie's Vitesse 300SE by Charles Manantan
- Stiffness comparison test on Velocity Nation by Andy
- Amore-e-Vita and Velo Vie join forces press release
- Velo Vie launches dealer program press release
- Velo Vie, Amore-e-Vita, and Lifetime Fitness join press release
- Touchstone and Velo Vie: "Additional sponsors include Velo Vie"
- Amore-e-Vita and Velo Vie: "a fast pace and Yuri Metluskenko brought similar results for his Amore & Vita presented by Lifetime Fitness/ Velo Vie team when he claimed his second consecutive victory in Doylestown."
- James Huang (March 21, 2008). "Velo Vie signs with Amore & Vita-McDonalds". Cycling News. Retrieved 2010-08-04.
"Velo Vie has a wide range of products for our team, along with great service," said team director Cristian Fanini of the announcement.
- Velo Vie Life Time Fitness partnership
- Dealer expansion line feed character in
|quote=at position 136 (help) - Velo Vie growing dealer base on BikeRumor.com
- QBP dreamcycle partnership: "Since QBP’s professionals build the bike, all the customer has to do is install the bar, stem, seat post, pedals and wheels," Todd Cravens, Quality's sales manager."