WWTR

WWTR
City Bridgewater, New Jersey
Broadcast area Central New Jersey
Branding EBC Radio
Slogan Wherever You Are, We Are
Frequency 1170 kHz
First air date December 23, 1971
Format South Asian
Power 600 watts (daytime only)
Class D
Facility ID 6684
Transmitter coordinates 40°33′37.0″N 74°35′22.0″W / 40.560278°N 74.589444°W / 40.560278; -74.589444 (WWTR)
Callsign meaning similar to WMTR (former simulcast)
Former callsigns WBRW (1971–1997)
WSPW (1997–1999)
WWTR (1999–2006)
WJJZ (2006)
Owner EBC Music, Inc.
Webcast Listen Live
Website ebcmusic.com

WWTR (1170 AM, "EBC Radio") is a radio station in Bridgewater, New Jersey broadcasting a South Asian-oriented ethnic format. The station is currently owned by EBC Music, Inc.

History

The station signed on December 23, 1971 as WBRW, a middle of the road-formatted station owned by the Somerset Valley Broadcasting Corporation[1] and licensed to Somerville, New Jersey.[2] The station subsequently shifted to an adult contemporary format,[1] and was later relicensed to Bridgewater. However, WBRW began to lose money during the 1980s, and in 1990 it was taken off-the-air.[1]

The Bridgewater Broadcasting Corporation purchased the license in 1993,[3] and brought WBRW back on the air in 1996.[1] Initially airing its own programming, in December 1997 the station became WSPW and began to simulcast One on One Sports programming from WJWR in Newark (now WSNR in Jersey City).[1][4] The following year, the station was sold to New Jersey Broadcasters and in April 1999 became a simulcast of sister standards station WMTR, under the callsign WWTR.[1] New Jersey Broadcasting was sold to Greater Media in 2001.[5] WMTR and WWTR shifted to a classic oldies format, emphasizing pre-1964 music, in 2004.[6]

WWTR was leased to EBC Music, Inc. on November 1, 2005, who moved their "EBC Radio" South Asian programming from WTTM.[7] The station's call letters were then changed to WJJZ for a brief time in 2006 so that Greater Media could transfer that callsign to 97.5 FM in Burlington (now WPEN);[8] after this was completed, 1170 returned to WWTR.[9] In 2011 EBC Music ended their lease agreement and bought WWTR. [10]

References

  1. 1 2 3 4 5 6 "New Jersey AM Radio History". Radio-History.com. Retrieved February 27, 2010.
  2. ↑ Broadcasting Yearbook 1973 (PDF). 1973. p. B-128. Retrieved February 27, 2010.
  3. ↑ "Application Search Details". CDBS Public Access. Federal Communications Commission. Retrieved February 27, 2010.
  4. ↑ Hinckley, David (December 29, 1997). "WLIB Devotes Tomorrow To Look At '97". New York Daily News. Retrieved February 27, 2010.
  5. ↑ Fybush, Scott (May 14, 2001). "Greater Media Buys in New Jersey". North East RadioWatch. Retrieved February 27, 2010.
  6. ↑ Fybush, Scott (January 12, 2004). "WLIR Legend Ends at 92.7". NorthEast Radio Watch. Retrieved February 27, 2010.
  7. ↑ Fybush, Scott (October 17, 2005). "WPRI's Jack White Dies". NorthEast Radio Watch. Retrieved February 27, 2010.
  8. ↑ Fybush, Scott (October 30, 2006). "CC Cutbacks in Rochester Claim Five Jobs". NorthEast Radio Watch. Retrieved February 27, 2010.
  9. ↑ Fybush, Scott (December 4, 2006). "WCRB, WKLB Make the Big Switch". NorthEast Radio Watch. Retrieved February 27, 2010.
  10. ↑ "Greater Media a little lesser after AM spin-off". Radio Business Report. May 23, 2011. Retrieved May 23, 2011.
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