XSight

XSight (Windows)

A typical project running on Windows XP.
Developer(s) QSR International
Stable release
2.0 / 2006
Operating system Microsoft Windows
Type Qualitative Data Analysis Qualitative Research
License Proprietary
Website http://www.qsrinternational.com

XSight was released in 2006 and supported until January 2014. Developed by QSR International for qualitative data analysis (QDA), it is a tool for researchers or individuals who are undertaking short term qualitative research analysis on projects involving non-numerical data.[1] Qualitative research can encompass business intelligence, marketing research or data analysis. It was superseded by NVivo 10 for Windows, which offers equivalent functionality with greater flexibility and enables researchers to work with more data types likes PDFs, surveys, images, video, audio, web and social media content.[2]

Description

XSight software assists researchers or other professionals working with non-numerical or unstructured data to compile, compare and make sense of their information. It provides a range of analysis frameworks for importing, classifying and arranging data; tools for testing theories and relationships between items; and the ability to visually map and report thoughts and findings.[3]

Designed for rapid analysis, XSight can handle small or large volumes of data and search and query tools support the review and reflection process and users can look for patterns, make comparisons, and interrogate the data in seconds.[4]

System requirements

Usage

XSight is used predominantly by commercial market researchers, but also by professionals and students in a diverse range of areas, from health and law to telecommunications and tourism. It is useful for evaluating a variety of information to review results and draw conclusions. Some examples of uses include tracking customer satisfaction, testing an advertising campaign, researching new packaging or even evaluating information garnered in research such as community consultation projects.

History

See also

References

  1. "What is qualitative research?" QSR International Retrieved on 27-11-2008.
  2. Mihaela Lica Butler, Everything PR (19 June 2012) "PR Resources: NVivo 10 Social Media Qualitative Data Analysis"
  3. Duncan Stuart, Research News (5 February 2008) "Rewarded with fresh insights Archived 6 July 2011 at the Wayback Machine. Article"
  4. Lisa Pakenham, Admap Editorial (July 2005) "Can Qual Research Benefit From Data Analysis Software? Archived 3 September 2007 at the Wayback Machine."
  5. "QSR XSight 2" Pugh Computers Retrieved on 09-03-2011.
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