AMResorts

AMResorts, LLC
Privately held company[1]
Industry Tourism, Hospitality, Lodging
Founded 2001
Headquarters Newtown Square, PA, USA [1]
Number of locations
 60 Resorts
Area served
 Worldwide
Key people
 Alejandro Zozaya (CEO of ALG) Gonzalo del Peon (President) Gabriel Felip (COO)
Brands
  • Dreams Resorts & Spas
  • Secrets Resorts & Spas
  • Sunscape Resorts & Spas
  • Now Resorts & Spas
  • Zoetry Resorts & Spas
  • Breathless Resorts & Spas
Services Hotel and Brand Management
Revenue $350M[2] (2013)
Number of employees
 21,181 [3] (2018)
Parent

Apple Leisure Group

Bain Capital
Website

www.amresorts.com

www.zoetryresorts.com

www.secretsresorts.com

www.breathlessresorts.com

www.dreamsresorts.com

www.nowresorts.com

www.sunscaperesorts.com

AMResorts (AMR) is a hotel and brand management company with all-inclusive beachfront resorts in Mexico, the Dominican Republic, Jamaica, Curacao, Costa Rica, Panama, Aruba and Puerto Rico. AMResorts has contracts to with 60 properties, totaling more than 22,000 rooms in 30 different destinations.[4]

AMR is a subsidiary of Apple Leisure Group, along with Apple Vacations, Cheap Caribbean, Travel Impressions, Amstar, and Unlimited Vacation Club.

AMResorts was founded by Alejandro Zozaya, who now serves as CEO of AMR's parent company, Apple Leisure Group.[5] Secrets Capri, in Mexico, was the company's first hotel and opened in 2003.

Brands

The AMResorts properties are distributed across six brand names, all of which offer beachfront, all-inclusive vacations but provide guests with distinct styles and unique experiences:

Zoëtry Resorts & Spas

Small boutique resorts (30-130 rooms) that offer the highest level of luxury and service in the AMR collection. Children are allowed but not encouraged.

Secrets Resorts & Spas

Adults only resorts ideal for couples seeking high-end honeymoon-style vacations.

Dreams Resorts & Spas

Resorts for couples and couples with children that look to ascertain a high level of luxury and service.

Breathless Resorts & Spas

Sophisticated, yet highly social and energetic resorts for outgoing singles, couples, and friend groups.

Now Resorts & Spas

View from suite at Now Amber in Puerto Vallarta, Mexico

All-encompassing resorts that can provide both an active and/or relaxing experience for guests of all ages.

Sunscape Resorts & Spas

Family-friendly and activity-filled resorts that offer the most economic rates in the AMR collection.

List of Properties

AMResorts Properties (as of July 11, 2016)[4]
Brand Resort Name Rooms City Country Opened Opened As (Brand)
Secrets Capri 291 Riviera Cancun Mexico 2003
Dreams Los Cabos 230 Los Cabos Mexico 2004
Dreams Tulum 432 Tulum Mexico 2003 Sunscape
Dreams Punta Cana 620 Punta Cana Dominican Republic 2004 Sunscape
Secrets Maroma Beach 412 Riviera Cancun Mexico 2008
Secrets Silversands 441 Riviera Cancun Mexico 2008
Dreams Puerto Aventuras 305 Puerto Aventuras Mexico 2004 Sunscape
Dreams Villamagna 229 Nuevo Vallarta Mexico 2008
Dreams Huatulco 421 Huatulco Mexico 2008
Dreams Palm Beach 500 Punta Cana Dominican Republic 2007 Sunscape
Dreams La Romana 756 La Romana Dominican Republic 2008 Sunscape
Zoëtry Paraiso de la Bonita 90 Riviera Maya Mexico 2008
Dreams Riviera Cancun 486 Riviera Cancun Mexico 2009
Zoëtry Agua Punta Cana 96 Punta Cana Dominican Republic 2009
Now Jade Riviera Cancun 550 Riviera Cancun Mexico 2010
Secrets Wild Orchid 350 Montego Bay Jamaica 2010
Secrets St. James 350 Montego Bay Jamaica 2010
Now Sapphire Riviera Cancun 496 Riviera Cancun Mexico 2010
Secrets Royal Beach 465 Punta Cana Dominican Republic 2011
Now Larimar Punta Cana 540 Punta Cana Dominican Republic 2011
Sunscape Dorado Pacifico Ixtapa 285 Ixtapa Mexico 2011
Secrets Huatulco 399 Huatulco Mexico 2011
Secrets Vallarta Bay 271 Puerto Vallarta Mexico 2012
Now Amber Puerto Vallarta 327 Puerto Vallarta Mexico 2012
Secrets The Vine Cancun 497 Cancun Mexico 2012
Sunscape Curaçao 341 Curaçao Curacao 2012
Secrets Aura Cozumel 266 Cozumel Mexico 2012
Sunscape Sabor 218 Cozumel Mexico 2013
Breathless Punta Cana 750 Punta Cana Dominican Republic 2013
Secrets Puerto Los Cabos 500 Los Cabos Mexico 2013
Dreams Sands Cancun 438 Cancun Mexico 2014
Zoëtry Villa Rolandi Isla Mujeres 35 Isla Mujeres Mexico 2014
Dreams Las Mareas Costa Rica 447 Guanacaste Costa Rica 2014
Secrets Playa Mujeres 424 Playa Mujeres Mexico 2014
Secrets Akumal Riviera Maya 434 Riviera Maya Mexico 2015
Secrets Papagayo Costa Rica 202 Papagayo Costa Rica 2015
Sunscape Splash Montego Bay 308 Montego Bay Jamaica 2015
Sunscape Cove Montego Bay 122 Montego Bay Jamaica 2015
Breathless Cabo San Lucas 169 Los Cabos Mexico 2015
Sunscape Puerto Vallarta 320 Puerto Vallarta Mexico 2015
Now Garden Punta Cana 180 Punta Cana Dominican Republic 2015
Sunscape Puerto Plata Dominican Republic 585 Puerto Plata Dominican Republic 2016
Breathless Riviera Cancun 526 Riviera Cancun Mexico 2016
Dreams Dominicus La Romana 391 La Romana Dominican Republic 2016*
Dreams Playa Bonita 310 Playa Bonita Panama 2015** Secrets
Now Onyx Punta Cana 502 Punta Cana Dominican Republic 2016*
Secrets Cap Cana 457 Cap Cana Dominican Republic 2016*
Dreams Playa Mujeres 502 Playa Mujeres Mexico 2016*
Breathless Montego Bay 150 Montego Bay Jamaica 2016*
Sunscape Dominican Beach Punta Cana 454 Punta Cana Dominican Republic 2016*
Sunscape Bavaro Beach Punta Cana 452 Punta Cana Dominican Republic 2016*
Zoetry Montego Bay Jamaica 49 Montego Bay Jamaica 2016*
Breathless Playa del Carmen 700 Playa del Carmen Mexico 2018*
Breathless Immersion Playa del Carmen 200 Playa del Carmen Mexico 2018*
Zoëtry Isla di Oro Aruba 126 Isla de Oro Aruba 2018*
Secrets Riviera Cancun 407 Riviera Cancun Mexico 2018*
Now Ruby Riviera Cancun Riviera Cancun 534 Riviera Cancun Mexico 2018*
Zoëtry Chamela Costalegre Mexico 120 Costalegre Mexico 2018*
Dreams Puerto Rico Resort & Spa 250 Guanica Puerto Rico (U.S.) 2018*
Dreams Buenaventura Panama 614 Bueaventura Panama 2018*
Total 6 Brands 60 Resorts 22,122 Rooms 30 Destinations 8 Countries

*Signed and expected to open by date

**Re-opens in November 2016 after renovations

Unlimited Vacation Club (UVC)

The Unlimited Vacation Club is a guest loyalty program founded in 2010 operated by AMResorts. Members are granted access to benefits including preferred rates at AMResorts-managed properties in Mexico and the Caribbean. Through a variety of participation levels—Pearl, Silver, Gold, Platinum and Diamond— club members can enjoy discounted pricing and free hotel stays. In addition, participants can take advantage of discounted rates for a variety of room types at different AMResorts properties. The membership perks can be extended to friends and family for no additional cost.

Awards (2016)

Some of AMResorts more notable awards are listed:

Zoëtry Wellness Resorts and Spas

AAA/CAA Five Diamond Award:[6]

AAA/CAA Four Diamond Award:[6]

Secrets Resorts and Spas

AAA Five Diamond Award:[6]

AAA Four Diamond Award:[6]

TripAdvisor Traveler's Choice Awards:[7]

Rainforest Alliance Certification:

Dreams Resorts and Spas

AAA Four Diamond Award:[6]

TripAdvisor Traveler's Choice Awards:[7]

Now Resorts and Spas

AAA Four Diamond Award:[6]

TripAdvisor Traveler's Choice Awards:[7]

References

  1. 1 2 "AM Resorts, LLC business profile". Bloomberg. Retrieved 2011-08-23.
  2. ↑ "InsideView Profile".
  3. ↑ "AMResorts Properties | Existing and New Developments (as of 7/27/15)" (PDF). 27 July 2015. Retrieved 2015-07-28.
  4. 1 2 "AMResorts Development Chart" (PDF). AMResorts Media Site. July 11, 2016. Retrieved July 11, 2016.
  5. ↑ "Company Bios". AMResorts. Retrieved 2011-08-23.
  6. 1 2 3 4 5 6 "AAA/CAA Four Diamond Hotels, January 16, 2015" (PDF). 19 February 2015. Retrieved 2015-07-28.
  7. 1 2 3 "Best Hotels in Mexico – TripAdvisor Travelers' Choice Awards". tripadvisor.com. Retrieved 2015-08-02.
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