California Strawberry Commission
![]() | |
Agency overview | |
---|---|
Formed | 1993 |
Headquarters |
180 Westridge Dr., Suite 101 Watsonville, California |
Agency executive |
|
Parent agency | California Department of Food and Agriculture |
Website | http://www.calstrawberry.com |
The California Strawberry Commission, is a state-chartered agency of the California Department of Food and Agriculture.[1] Established by the California State Legislature in 1993, the commission replaced the California Strawberry Advisory Board.[2] The commission represents nearly 600 strawberry shippers, processors and growers within the state of California. The commission is not funded by tax payers but by self-taxation or assessments on California strawberry growers. The amount assessed is approved annually by the commission board of directors.[3][4] This assessment pays for the commission’s activities and projects.
The current president is Rick Tomlinson. He replaces Mark Murai, a third generation strawberry farmer from Orange County, California.[5]
Activities and projects
The California Strawberry Commission focuses activities and projects in:
•Food Safety
•Trade Relations
•Marketing Communications
•Production and Nutrition Research
•Public Policy
Activities and projects are developed, approved and implemented under the authority of the commission’s board of directors.[2]
Goals
The California Strawberry Commission’s stated vision is to be “the unified voice for a healthy California strawberry industry.” Their mission is “to shape a favorable environment that allows stakeholders in the California strawberry industry the opportunity to succeed.”