X4D
X4D Motion EFX Cinema Seats is a technology developed by the American company MediaMation Inc. that allows a motion-picture presentation to be augmented with environmental effects, such as motion, odors and humidity, outside the standard video and audio. It uses theater seats with tilt forward, backward and to the side in synchronization with onscreen motion, as well as air blasts, tactile effects and other technology.[1] A similar, rival technology is 4DX by the South Korean company CJ 4DPLEX.
History
The technology was commercially introduced with the release of Hansel and Gretel: Witch Hunters, where Mexico's Cinemex opened its first X4D room in Santa Fe, Mexico City.[2]
On 6 May 2014, Cine Colombia opened its first X4D theater, labeled as Dinamix 4D, in Barranquilla, Colombia at the Centro Comercial Buenavista mall, with the release of The Amazing Spider-Man 2.[3][4]
On 26 March 2014, MediaMation has signed an agreement with Santa Rosa Entertainment to bring the first X4D technology in the United States.[5][6][7] The technology premiered with the release of Transformers: Age of Extinction at the Plaza Cinema 14 theater in Oxnard, California on 27 June 2014.[8][6]
Partners
Active
- Cinemex (Mexico)
- Cine Colombia (Colombia)
- Santa Rosa Entertainment (United States)
Upcoming
Films released
This is the list of films (in order of release) that have been released in X4D:[9]
2013
- Hansel and Gretel: Witch Hunters (Paramount Pictures)
- Jack the Giant Slayer (Warner Bros. Pictures / New Line Cinema)
- G.I. Joe: Retaliation (Paramount Pictures / Hasbro)
- Star Trek Into Darkness (Paramount Pictures)
- Man of Steel (Warner Bros. Pictures / Legendary Pictures / DC Comics)
- Pacific Rim (Warner Bros. Pictures / Legendary Pictures)
- The Wolverine (20th Century Fox / Marvel)
- Percy Jackson: Sea of Monsters (20th Century Fox)
- Planes (Disney / DisneyToon Studios)
- Cloudy with a Chance of Meatballs 2 (Columbia / Sony Pictures Animation)
- Gravity (Warner Bros.)
- Thor: The Dark World (Marvel Entertainment)
- The Hunger Games: Catching Fire (Lionsgate)2D
- The Hobbit: The Desolation of Smaug (Warner Bros. Pictures / New Line Cinema)
- Frozen (Disney)
2014
- Ender's Game (Summit Entertainment)2D
- Jack Ryan: Shadow Recruit (Paramount / Skydance Productions)2D
- RoboCop (Columbia / MGM)2D
- 300: Rise of an Empire (Warner Bros. / Legendary Pictures)
- Need For Speed (DreamWorks Pictures / Touchstone Pictures)
- Captain America: The Winter Soldier (Disney / Marvel)
- Rio 2 (20th Century Fox / Blue Sky Studios)
- The Amazing Spider-Man 2 (Columbia Pictures / Marvel)
- Non-Stop (Universal Pictures / Studio Canal)2D
- Godzilla (Warner Bros. / Legendary Pictures)
- X-Men: Days of Future Past (20th Century Fox / Marvel)
- Maleficent (Disney)
- How to Train Your Dragon 2 (DreamWorks Animation / 20th Century Fox)
- Edge of Tomorrow (Warner Bros. / Village Roadshow)
- Transformers: Age of Extinction (Paramount / Hasbro)
- Lucy (Universal)
- Guardians of the Galaxy (Marvel / Disney)
- Teenage Mutant Ninja Turtles (Paramount / Nickelodeon)
- Dawn of the Planet of the Apes (20th Century Fox)
- Hercules (Paramount / Metro-Goldwyn-Mayer)
- The Expendables 3 (Lionsgate)2D
- Into the Storm (Warner Bros. / New Line Cinema) 2D
^2D - Released in 2D format.
See also
References
- ↑ "About X4D". X4D / MediaMotion (official site). Retrieved 2013-12-08.
- ↑ "MediaMation Announces Deal With Cinemex: 4D Theater Roll-Out in Mexico". 28 January 2013. Retrieved 17 February 2013.
- ↑ Salas, Álvaro Pión (3 May 2014). "Dinamix 4D, la experiencia más vívida para disfrutar el cine". El Heraldo. Retrieved 9 May 2014.
- ↑ "Llega a Colombia una nueva forma de experimentar el cine: DINAMIX 4D". Cine Colombia. 29 April 2014. Retrieved 9 May 2014.
- ↑ Giardina, Carolyn (27 March 2014). "CinemaCon: MediaMation Inks 4D System Deals With Two Cinema Chains". The Hollywood Reporter. Retrieved 3 April 2014.
- 1 2 Verrier, Richard (28 March 2014). "CinemaCon 2014: MediaMation also bringing '4-D' cinemas to Southern California". The Los Angeles Times. Retrieved 30 March 2014.
- 1 2 "USA Based Company, MediaMation, Inc. Closes Two Cinema Deals At CinemaCon 2014". 26 March 2014. Retrieved 30 March 2014.
- ↑ "NEW 4D Theater in Oxnard! Watch Transformers in 4D THIS Weekend!". Calabasas Patch. Patch Media. 27 June 2014. Retrieved 31 July 2014.
- ↑ "Films (Programmed for X4D Motion EFX theaters)". X4D / MediaMation (official site). Retrieved 2012-09-23.