Ayo Technology

"Ayo Technology"
Single by 50 Cent featuring Justin Timberlake
from the album Curtis
B-side "I Get Money"
Released August 31, 2007 (2007-08-31)
Format
Recorded May 2007 (2007-05)[1][2]
Genre Hip hop
Length
  • 4:08 (album version)
Label
Writer(s)
Producer(s)
50 Cent singles chronology
"I Get Money"
(2007)
"Ayo Technology"
(2007)
"I'll Still Kill"
(2007)
Justin Timberlake singles chronology
"LoveStoned"
(2007)
"Ayo Technology"
(2007)
"The Only Promise That Remains"
(2007)
Music sample
Ayo Technology

"Ayo Technology" is the fourth single from 50 Cent's third album, Curtis.[3][4][5] The song, featuring Justin Timberlake and uncredited vocals from Timbaland, who also produced the song, peaked at number five on the Billboard Hot 100. Internationally, the song peaked within the top ten of the charts in many countries, including Australia, Denmark and the United Kingdom. The song has since been covered by Milow, a Belgian singer-songwriter whose version was successful in a number of countries, including Belgium, Spain, Germany, Italy, and the Netherlands. The song was also covered by Skyla, a British singer-songwriter whose version was popular in the dance genre and Katerine Avgoustakis, another Belgian singer, whose version was successful in Poland.

Background

HipHopDX reported that the song was renamed three times. It was first titled "Ayo Pornography" when it first leaked in May 2007, then "Ayo Technology" in June, and then "She Wants It" by July. Finally, the song title was reverted to "Ayo Technology." The song features Justin Timberlake and Timbaland, but most sources don't credit Timbaland for being on the song. In 2008, it was nominated for a Grammy for Best Rap Song.[6] As revealed within its lyrics, "Ayo Technology" puts a strong emphasis on hot-blooded sexual fantasies, explicit body movements (such as when Timberlake utters the line "Why don't you sit down on top of me") and wild festivities at nightclubs. The intro and lead synth were created using an emulated version of the MOS SID Synthesizer microchip used in the Commodore 64 8-bit Home Computer, on the Open Labs Neko Digital Audio Workstation that Timbaland was famous for using around this period.. Because of this, it is remarkably similar-sounding to the electronic music duo Crystal Castles' "Courtship Dating" from their self-titled album, released the following year although performed live since December 2006. Despite the album itself not being out until nearly a year after the public debut of "Ayo Technology," there was still minor controversy over the alleged "sampling" of this song on "Ayo Technology", perhaps because of the negative reputation Timbaland has garnered over sampling uncredited 8-bit musicians.

Critical response

Rob Sheffield from Rolling Stone gave the song a mixed review: "The I-need-love pop tunes are not getting any better, even with Timbaland and Justin Timberlake in the stripper ditty 'Ayo Technology.'"[7] Pitchfork also gave a mixed review: "The album's only concession to modern pop trends— the Timbaland-produced, Timberlake-hooked "Ayo Technology"—flies off the rails as 50, ripped from his comfort zone, falls behind the gurgling, video-game-blipping beat. Though he tries to force the track into more familiar territory with a cyborg-stripper theme, Justin nabs the spotlight without even trying."[8] David Jeffries from AllMusic highlighted and wrote: "At ease is the Timbaland production "Ayo Technology" featuring Justin Timberlake, an obvious single that's "been there, done that" for all parties involved. This doesn't mean it's bland, just safe."[9] A.V. Club was also positive: "Ayo Technology" follows the sexed-up template of "Candy Shop" and "Just A Lil Bit" in providing strip clubs with the most perfunctory soundtrack possible."[10]

Remixes and covers

The official remix features hip hop and R&B artist Casely. Rapper Krayzie Bone created a remix called "Perfect Execution" off his 2008 mixtape The Fixtape: Smoke on This. An acoustic cover of "Ayo Technology" performed by Belgian singer Milow was released in a number of European countries, topping the charts in the Netherlands,[11] Belgium, Spain, Sweden[12] and Switzerland, and also charting well in countries such as Germany, where the song was certified Platinum for shipping 300,000 copies,[13] as well as in Romania. In September 2009, British singer Skyla released a cover version of the song. Earlier in 2009, Katerine Avgoustakis also made a cover of the song which became her first international single and underwent great success. It was number one for one week in Poland on the country's Official Airplay Chart, ranked by Nielsen SoundScan. Rockabilly band The Baseballs include "Ayo Technology" as part of a medley including covers of "Poker Face" and "Jungle Drum" whilst on tour.[14] British duo Jaqobi also recorded their own version of the song for their 2010 EP Two Brothers, A Guitar & A Bar. British recording artist Craig David also used the song to remix his own song "Hot Stuff (Let's Dance)".

Music video

The music video was premiered by BET on August 2, 2007, and was filmed in North London. 50 Cent described the music video to MTV. He said:

"You can see this is not my normal uniform, or get-up, when I'm in a music video. But it's time for me to do something a little different, and this is the perfect time for me to actually change my look. You might see this on the red carpet, but not in an actual music video. The biggest challenges for the video are giving off a natural vibe and not seeming contrived at any moment. For you to actually be comfortable when you're actually doing it is a task. At some points you've got a room full of people looking at you at one time, just watching you to see what you're going to do. You've got to relax and just do it."[15]

Timbaland's appearance in the music video uses features from the movie Minority Report such as moving computer interfaces with hands. Justin Timberlake's appearance is similar to that of his role in his music video "SexyBack".

Chart performance

In the United States, "Ayo Technology" became 50 Cent's second highest debut on the Billboard Hot 100, entering at #22. The following week, it rose to #18, before falling to #21. One week after, "Ayo Technology" rose to #19. One week later, during the release of 50 Cent's Curtis and Kanye West's Graduation, the song skyrocketed to a peak of #5, becoming 50 Cent's eighth top-ten single as a lead artist, and eleventh overall. In the United Kingdom, the song debuted at #10 on the UK Singles Chart on downloads alone, becoming his eighth top ten single on the chart. It peaked at number two, becoming 50 Cent's highest charting single in Britain, beating out "In Da Club" and "Candy Shop", which both peaked at number three in March 2003 and March 2005 respectively. In New Zealand, the song debuted at number eight on the New Zealand Singles Chart, jumping to number one the following week where it stayed for three consecutive weeks.[16] It stayed on the chart for 22 weeks and was certified Gold, selling over 7,500 copies.[17]

Track listing

  1. "Ayo Technology" – 4:07
  2. "I Get Money [Straight to the Bank Pt. 2]" – 4:00
  1. "Ayo Technology" – 4:07
  2. "I Get Money [Straight to the Bank Pt. 2]" – 4:00
  3. "Ayo Technology" (instrumental) – 4:07
  4. "Ayo Technology" (CD-rom video) – 4:07

Charts

50 Cent version

Chart (2007–08) Peak
position
Australian ARIA Singles Chart[19] 10
Canadian Hot 100[20] 12
Czech IFPI Airplay Chart[21] 9
Danish Singles Chart[19] 7
Dutch Top 40[19] 17
French SNEP Singles Chart[19] 5
German Singles Chart[19] 3
Deutsche Black Charts 1
Hungary (Rádiós Top 40)[22] 16
Irish Singles Chart[19] 3
New Zealand Singles Chart[19] 1
Norwegian Singles Chart[19] 7
Romanian Top 100[23] 9
Swedish Singles Chart[24] 8
Swiss Singles Chart[24] 2
UK Singles Chart[19] 2
U.S. Billboard Hot 100[25] 5
U.S. Billboard Hot R&B/Hip-Hop Songs[26] 41
U.S. Billboard Rap Songs[27] 10
U.S. Billboard Pop Songs[28] 11

Year-end charts

Year Chart Position
2007 German Singles Chart[29] 37

Katerine Avgoustakis version

Chart (2016) Peak
position
Poland (Polish Airplay Top 100)[30] 75

Milow version

Chart (2008–2010)[31] Peak
position
Austrian Singles Chart 2
Belgian Singles Chart (Flanders) 1
Belgian Singles Chart (Wallonia) 5
Canadian Hot 100[32] 70
Czech IFPI Airplay Chart[33] 5
Danish Singles Chart 1
European Hot 100[34] 6
Finnish Singles Chart 10
Italian Singles Chart 5
French Singles Chart 8
German Singles Chart[35] 2
Dutch Singles Chart 1
Spanish Singles Chart 1
Spanish Airplay Chart[36] 3
Swedish Singles Chart 1
Swiss Singles Chart 1

Year-end charts

End of year chart (2009) Position
German Singles Chart[37] 3
Italian Singles Chart[38] 36
Spanish Top 20 Airplay[39] 6
Swedish Singles Chart 3
Swiss Singles Chart[40] 3

Decade-end charts

(2000–2009) Position
German Singles Chart[41] 34

Release history

Country Date Format Label
United States[42] July 24, 2007 Mainstream radio
Rhythm/crossover radio
Germany August 31, 2007[43] Maxi single Universal
September 3, 2007[44] Digital download
United Kingdom[45] September 17, 2007 CD single Polydor
Digital download[46]

See also

References

  1. "50 Cent feat. Justin Timberlake & Timbaland – Ayo Technology Video and Lyrics". Musicloversgroup.com. August 7, 2007. Retrieved 2012-01-15.
  2. Archived March 17, 2010, at the Wayback Machine.
  3. Dave (June 29, 2007). 50s next single "She Wants It" featuring Justin Timberlake Archived July 1, 2007, at the Wayback Machine.. Rap Basement. Accessed July 21, 2007.
  4. “Ayo Technology” Video Premiere!! Archived October 6, 2007, at the Wayback Machine.. 50cent.com. Accessed August 2, 2007.
  5. Omar Burgess (July 5, 2007). Did Interscope Shut Down 50's YouTube Hustle?. HipHopDX. Accessed July 21, 2007.
  6. Jokesta (July 19, 2007). 50 Cent– Jay Won't Let Kanye Drop on September 11th, Funk Flex Interview (Audio) Archived August 23, 2007, at the Wayback Machine.. Def Sounds. Accessed July 21, 2007.
  7. http://www.rollingstone.com/music/albumreviews/curtis-20030919
  8. http://pitchfork.com/reviews/albums/10654-curtis/
  9. http://www.allmusic.com/album/curtis-mw0000481873
  10. http://www.avclub.com/articles/50-cent-curtis,7557/
  11. Dutch Top 40 week 3
  12. "Sverigetopplistan – Sveriges Officiella Topplista". Sverigetopplistan.se. Archived from the original on December 26, 2015. Retrieved 2012-01-15.
  13. "Gold-/Platin-Datenbank ('Ayo Technology')" (in German). Bundesverband Musikindustrie.
  14. "The BaseBalls – Pokerface, Ayo Technology And Jungle Drum (Live @ Echo 2010)". YouTube. April 21, 2010. Retrieved 2012-01-15.
  15. 50 Cent, Justin Timberlake Suit Up for New Video. MTV (August 2, 2007). Accessed August 2, 2007.
  16. 50 Cent feat. Justin Timberlake – Ayo Technology Archived October 18, 2008, at the Wayback Machine..charts.org.nz. Accessed September 28, 2009.
  17. "Latest Gold / Platinum Singles". Radioscope. 17 July 2011. Archived from the original on 2011-07-24.
  18. 1 2 http://www.amazon.de/Ayo-Technology-Cent-Feat-Timberlake-Justin/dp/B000UVLK2G/ref=sr_1_1?s=music&ie=UTF8&qid=1408864679&sr=1-1&keywords=50+cent+ayo+technology
  19. 1 2 3 4 5 6 7 8 9 50 Cent featuring Justin Timberlake and Timbaland – Ayo Technology – Music Charts. aCharts.us. Accessed September 16, 2007.
  20. Billboard.com – Charts – Singles – Canadian Hot 100
  21. Čns Ifpi
  22. "Archívum – Slágerlisták – MAHASZ" (in Hungarian). Rádiós Top 40 játszási lista. Magyar Hanglemezkiadók Szövetsége. Retrieved 2010-12-08.
  23. Romanian Top 100 Singles Chart – Issue nr: 49/2007 (17 Decembrie – 23 Decembrie 2007). Romanian Top 100.
  24. 1 2 50 Cent featuring Justin Timberlake and Timbaland – Ayo Technology – Music Charts
  25. The Billboard Hot 100 – Ayo Technology. Billboard. Accessed September 20, 2007.
  26. Hot R&B/Hip-Hop Songs – Ayo Technology. Billboard. Accessed August 30, 2007.
  27. Hot Rap Tracks – Ayo Technology. Billboard. Accessed August 30, 2007.
  28. Pop 100 – Ayo Technology. Billboard. Accessed August 30, 2007.
  29. Archived January 24, 2010, at the Wayback Machine.
  30. "Listy bestsellerów, wyróżnienia :: Związek Producentów Audio-Video". Polish Airplay Top 100. Retrieved February 29, 2016.
  31. Chartpositions Milow version Archived November 24, 2010, at the Wayback Machine.
  32. Čns Ifpi
  33. www.musicline.de
  34. "Promusicae (Week: January 1, 2009)" (PDF). Retrieved July 13, 2009.
  35. Archived December 30, 2010, at the Wayback Machine.
  36. "FIMI – Federazione Industria Musicale Italiana – Ricerche e dati di mercato". Fimi.it. January 19, 2010. Retrieved 2010-12-18.
  37. "Archived copy" (PDF). Archived from the original (PDF) on August 26, 2012. Retrieved 2012-08-26.
  38. "2009 Year End Swiss Singles Chart". Swiss Music Charts. 2009. Archived from the original on October 2, 2011. Retrieved 2010-07-16.
  39. "Die ultimative Chart Show | Hits des neuen Jahrtausends | Download". RTL.de. Retrieved 2012-01-15.
  40. http://www.fmqb.com/Article.asp?id=69239
  41. http://www.amazon.de/Ayo-Technology-Justin-Cent-Feat-Timberlake/dp/B000UVLK2G
  42. http://www.amazon.de/gp/product/B001SWPUKY
  43. http://www.amazon.co.uk/Ayo-Technology-50-Cent/dp/B000UNBQSW
  44. http://www.amazon.co.uk/gp/product/B001KE8TTE

External links

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