It's Not My Time

"It's Not My Time"
Single by 3 Doors Down
from the album 3 Doors Down
Released February 19, 2008 (digital)
Recorded 2007 in Tokyo, Japan
Genre Hard rock, alternative rock, post-grunge
Length 4:01
Label Universal Records
Republic Records
Writer(s) Brad Arnold, Chris Henderson, Matt Roberts, Todd Harrell
Producer(s) Johnny K, Kirk Kelsey
Certification Platinum (RIAA)[1]
3 Doors Down singles chronology
"Citizen/Soldier"
(2007)
"It's Not My Time"
(2008)
"Train"
(2008)

"It's Not My Time" is the first official single from the self-titled fourth studio album by rock band 3 Doors Down. The song was digitally released to iTunes on February 19, 2008. An acoustic version was also available on iTunes as a pre-order.

Music video

The video was shot in Cincinnati, Ohio, on April 1, 2008. The shoot was done in Over-the-Rhine, Fountain Square, Clifton and other locations around the city. The music video was officially premiered by Universal Republic on April 23, 2008.

It begins with a man (Gabriel Nunez of the free-running outfit Team Tempest) standing on the top of a building. A scene then shows a mother and her daughter driving in a car. As the clock in the car turns to 10:13 they are hit from the side by a truck. The video then goes back to the man on the rooftop, who looks at his iPhone, displaying the time 10:08. When the time turns to 10:09, he immediately begins to run, and jumps off the building, landing safely on the ground. The video then proceeds to follow the man, as he rapidly traverses on foot through the city, avoiding numerous city obstacles by performing incredible, acrobatic maneuvers of parkour. The man is shown jumping high fences, leaping across city rooftops, hopping over vehicles, somersaulting through an empty pool, among various other stunts. The video also shows the woman and her daughter in the car at several points, where the clock shows the times 10:11, and 10:12. At the end of the video, the man leaps in front of the woman's car right at 10:13, causing the woman to stop, thereby avoiding the fatal accident seen in the beginning.

The band is shown throughout the video performing on the rooftop where the man started from. At the end they are seen performing on the skywalk, overlooking where the accident would have happened.

The start of the song and part of its riff is likely lifted off The Replacements' cover of the 1974 Kiss song, "Black Diamond".

The song reached number one on VH1's Top 20 Video Countdown on June 7, 2008.

Track listing

EP version
  1. "It's Not My Time" - 4:03
  2. "Who Are You" - 3:10
  3. "It's Not My Time" (Acoustic) - 3:57

Chart performance

The song officially began playing on U.S. radio on February 18, 2008, but was available for airplay on Valentine's Day 2008. By its first official day of release, it was the most added track at both active and alternative rock radio stations, as well as getting adds to some Top 40 stations. With less than a week of airplay the song debuted at number 37 on the Billboard Hot Mainstream Rock Tracks chart for the week of March 1, 2008. It went on to top the chart, becoming the band's eighth top-ten single, and fifth number one, on the chart. It debuted at number 38 on the Billboard Hot Modern Rock Tracks chart, eventually peaking at number five. The song peaked at number 17 on the Billboard Hot 100, making it the band's fifth top twenty pop hit. The song became their second number one on the Adult Top 40, following "Here Without You".

In Canada, Finland, and New Zealand it has reached the top twenty, peaking at #20 on the Canadian Hot 100, #12 in Finland, and #18 in New Zealand. It is their third top forty hit in Australia, peaking at #26. It has also reached the top forty in Germany.

Charts

Chart (2008)[2] Peak
Position
Australian Singles Chart 26
Austrian Singles Chart 44
Canadian Hot 100 20
Finnish Singles Chart 12
German Singles Chart 37
New Zealand Singles Chart 18
Russian Maximum Rock Chart 12
Swiss Singles Chart 49
US Billboard Hot 100 17
US Billboard Adult Top 40 1
US Billboard Mainstream Top 40 9
US Billboard Mainstream Rock Tracks 1
US Billboard Modern Rock Tracks 5
Preceded by
"Psycho" by Puddle of Mudd
Billboard Mainstream Rock Tracks number-one single
April 26 – May 10, 2008
Succeeded by
"Inside the Fire" by Disturbed

References

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