WYLD-FM

WYLD-FM

City	New Orleans, Louisiana
Broadcast area	New Orleans metropolitan area
Branding	"98.5 WYLD" (stylized as "Wyld")
Slogan	Today's R&B and Back In the Day Jams
Frequency	98.5 MHz (also on HD Radio)
First air date	1960s (former station) February 1975 (WYLD)
Format	Urban Adult Contemporary
ERP	97,800 watts
HAAT	300 meters
Class	C0
Facility ID	11972
Callsign meaning	Play on the word WYLD with a "Y"
Former callsigns	WWOM-FM (1960s-1972) WIXO (1972-1974)
Owner	iHeartMedia, Inc. (Clear Channel Broadcasting Licenses, Inc.)
Sister stations	KVDU, WNOE-FM, WODT, WQUE-FM, WRNO-FM, WYLD
Webcast	Listen Live
Website	wyldfm.com

WYLD-FM is an Urban Adult Contemporary radio outlet in New Orleans, Louisiana, and one of the highest rated radio stations in the market. The iHeartMedia, Inc. station operates at 98.5 megahertz. Its transmitter is located in New Orleans' Algiers district, and its studios are located downtown.

History

WYLD-FM, which began its life as WWOM-FM (companion to WWOM-AM), was better known as Top 40 WIXO ("98.5 - a little cooler than normal"), which made its debut in 1972 after it was converted into the format by its new owner, where it enjoyed a brief but successful run.

On September 24, 1974, WIXO signed off for good at 4:00 PM; "Golden Slumbers," "Carry That Weight," and "The End", tracks from The Beatles’ Abbey Road album, were the final tunes to be played on the station. After Program Director and morning jock Michael Greene (formerly of WTIX-AM) read the sign-off announcement, the station called it a day with "Her Majesty," the very last track from Abbey Road.^[1]

The WIXO callsign has been used by a few unrelated stations in other states; since the late 1990s, it has been in the Peoria, Illinois market, on a station that is now on 105.7 MHz.

98.5 MHz remained empty on the New Orleans radio dial until the following February, when WYLD signed on and began its successful run as an Contemporary Hit Radio/Urban Contemporary a.k.a. CHUrban outlet after the format was shifted over from WYLD (AM). For years, it was branded as "WYLD FM 98". But by the late 1980s it got into a battle with WQUE-FM, which would last until 1992 when it became Q93's sister station and in the process evolved to its current format as an Urban Adult Contemporary. Until December 2013, it carried the syndicated Tom Joyner Morning Show. Crosstown competitor KMEZ picked up Joyner, and WYLD now airs Steve Harvey in the morning, which formerly aired on WQUE.

On August 1, 2012, the HD2 and translator K242CE (on 96.3 FM) dropped its Smooth Jazz format for Top 40/CHR as "96.3 KISS FM." This marks the second time in this market that Clear Channel has used the Top 40 "KISS-FM" brand, which was last used at KSTE.^[2] The "Kiss FM" format lasted until February 17, 2014, when K242CE switched to active rock, simulcasting WRNO-HD2.^[3]

References

↑ JDtheDJ.com: The Rock 'n' Roll Almanac (changes daily
↑ "Clear Channel To Kiss New Orleans" from Radio Insight (August 1, 2012)
↑ http://www.hdradio.com/station_guides/widget.php?id=83

External links

Query the FCC's FM station database for WYLD

Radio-Locator information on WYLD

Radio stations in the New Orleans, Louisiana market

By AM frequency	600 690 750 800 830 870 940 990 1010 1060 1230 1280 1320 1350 1540 1560

Shortwave radio stations	7.505

By FM frequency	88.3 88.7 89.1 89.9 90.7 91.1 91.5 92.3 93.3 94.3 94.7 94.9 95.1 95.3 95.7 96.3 97.1 98.5 98.9 99.5 100.3 101.1 101.9 102.3 102.9 104.1 104.5 105.3 106.1 106.7 107.5

NOAA Weather Radio frequency	162.475 162.550

Digital Radio	89.1-1 89.9-1 89.9-2 89.9-3 90.7-1 90.7-2 93.3-1 93.3-2 95.7-1 95.7-2 97.1-1 97.1-2 98.5-1 98.5-2 99.5-1 99.5-2 101.1-1 101.1-2 101.9-1 101.9-2 104.1-1 104.1-2 105.3-1 105.3-2

By callsign	K242CE KGLA KHB43 KKND KKNO KLRZ KMEZ KNOL KVDU KWMZ-FM WBOK WBSN-FM WCKW WEZB WFNO WGSO WGUO WHIV-LP WKBU WLMG WLNO WNKV WNOE-FM WNOZ-LP WODT WOTB WQNO WQUE-FM WRBH WRJW WRKN WRNO WRNO-FM WSHO WSLA WTIX-FM WTUL WVDL-LP WVOG WWL WWL-FM WWNO WWOZ WWWL WXDR-LP WXL41 WYLD WYLD-FM WYLK WZRH

Internet radio stations	Crescent City Radio

Defunct	WASO WBYU WLDC

Nearby radio markets Baton Rouge Biloxi-Gulfport-Pascagoula, MS Houma Lake Ponchartrain See also List of radio stations in Louisiana

Urban and Urban AC Radio Stations in the U.S. state of Louisiana

Stations	Hip-Hop KBTT-FM - Haughton/Shreveport KBCE-FM - Boyce/Alexandria KCJM-LP - Alexandria KJMH-FM - Lake Arthur/Lake Charles KKST-FM - Oakdale/Alexandria KMJJ-FM - Shreveport KRRQ-FM - Lafayette KRVV-FM - Bastrop/Monroe KZJM-LP - Lafayette WQUE-FM - New Orleans Urban AC KAYT-FM - Jena/Alexandria KBZE - Berwick KCLF - New Roads KDKS-FM - Blanchard/Shreveport KFXZ-FM - Opelousas KGRM - Grambling KJMG - Bastrop/Monroe KMVX - Monroe KMXH - Alexandria KNEK-AM - Washington KNOC-AM - Natchitoches KQXL-FM - New Roads KVMA-FM - Shreveport KZWA - Moss Bluff WYLD-FM - New Orleans Oldies KBRH - Baton Rouge KOUS-LP - Monroe KTJZ - Tallulah/Vicksburg Gospel WYLD (AM) - New Orleans WTQT-LP - Baton Rouge

See also adult contemporary classic hits college country news/talk NPR oldies religious rock sports top 40 urban other radio stations in Louisiana

iHeartMedia

Corporate officers	Bob Pittman (Chairman/CEO)

Board of directors	Lowry Mays Irving Azoff B. J. "Red" McCombs J. C. Watts John H. Williams

Radio stations	List of radio stations owned by iHeartMedia

Radio networks	Fox News Radio Fox Sports Radio NBC News Radio Premiere Networks Premium Choice Total Traffic and Weather Network

Miscellaneous	Clear Channel Outdoor Clear Channel UK iHeartRadio List of programming syndicated by iHeartMedia Mediabase Radio Computing Services

Coordinates: 29°55′12″N 90°01′30″W / 29.920°N 90.025°W / 29.920; -90.025

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