August Schell Brewing Company

August Schell Brewing Company
Location 1860 Schell Rd[1]
New Ulm, Minnesota
United States
Opened 1860
Annual production volume 145,000 US beer barrels (170,000 hL)[2]
Active beers
Name Type
Schell's Original American lager
Schell's Original Light Light lager
Grain Belt Premium American lager
Grain Belt Premium Light Light lager
Grain Belt Nordeast American Amber Lager
Schell's Firebrick Vienna-style Amber lager
Schell's Pilsner Bavarian pilsner
Schell's Arminius Pale Lager
Schell's Dark American dark lager
Seasonal beers
Name Type
Schell's Bock Bock
Schell's Maifest Maibock
Schell's Hefeweizen Bavarian Wheat
Schell's Zommerfest Kölsch style honey ale
Schell's Octoberfest Marzen
Schell's Snowstorm Changes Yearly
Schell's Schmaltz's Alt Dark Alt
August Schell Brewing Company

Sign on August Schell Brewery building in New Ulm, Minnesota
Location 1860 Schell Rd[1]
New Ulm, Minnesota
NRHP Reference # 74001007
Added to NRHP December 27, 1974

The August Schell Brewing Company is a brewing company in New Ulm, Minnesota. It was founded by German immigrant August Schell in 1860. It is the second oldest family-owned brewery in America (after D. G. Yuengling & Son)[3] and became the oldest and largest brewery in Minnesota when the company bought the Grain Belt rights in 2002. In September 2010, it celebrated its 150th Anniversary with a two-day festival. Every year Schell's also celebrates traditional German holidays with Bock Fest, and Oktoberfest.[4]

History

August Schell (February 15, 1828, in Durbach, Grand Duchy of Baden – September 20, 1891, in New Ulm, Minnesota) emigrated to the United States in 1868. He worked in Cincinnati as a machinist before moving to New Ulm, where he established a mill and then a brewery. The brewery grew in size and production. When August Schell died, he passed ownership to his son Otto Schell; Otto Schell died in 1911. George Marti, August Schell's son-in-law, took over the brewery, and it has been in the hands of the Marti family since that time.[3]

Contemporary Beer

Year-round Brews

Extended Seasonal Brews

These beers fill the spot left by Schell's Stout in their year-round lineup. They are both available for roughly six months, and as of release are classified as "year-round" beers by Schell's.

Seasonal Brews

Seasonal beers include:

Noble Star Collection

A collection of specialty beers, all Berlin-style wheat beers or Berliner Weisse, aged in rare cypress fermentation tanks Schell’s bought in 1936. Noble Stars are available in select liquor stores and are hand-filled, hand-labeled and bottle-conditioned.

Snowstorm Seasonal Brew History

*1995-1997 Beers were called Blizzard Ale

** 1992 Beer was called Xmas Brew

Mansion on grounds of August Schell Brewery.

References

  1. 1 2 "August Schell Brewing Company: Since 1860". Schellsbrewery.com. Retrieved 2011-09-22.
  2. Alexander, Steve (9 Mar 2013). "Schell's plans expansion as Minnesota craft brewers grow". Minneapolis Star-Tribune. Retrieved 3 October 2014.
  3. 1 2 Fessler, Paul. "August Schell." In Immigrant Entrepreneurship: German-American Business Biographies, 1720 to the Present, vol. 2, edited by William J. Hausman. German Historical Institute. Last modified January 29, 2015.
  4. {{cite web|url=http://www.schellsbrewery.com/newsevents_info.php?id=42 |title=August Schell Brewing Company: Since 1860 |publisher=Schellsbrewery.com |date|accessdate=2011-09-22}}

External links

Coordinates: 44°17′20″N 94°27′2″W / 44.28889°N 94.45056°W / 44.28889; -94.45056

This article is issued from Wikipedia - version of the 11/27/2016. The text is available under the Creative Commons Attribution/Share Alike but additional terms may apply for the media files.