Lion Heart (album)

Lion Heart
Studio album by Girls' Generation
Released	August 19, 2015
Recorded	2015
Genre	Bubblegum pop electropop
Length	41:14
Language	Korean
Label	S.M. Entertainment KT Music
Producer	Lee Soo-man
Girls' Generation chronology
The Best (2014) Lion Heart (2015)
Singles from Lion Heart
"Party" Released: July 7, 2015 "Lion Heart" Released: August 18, 2015 "You Think" Released: August 19, 2015

Lion Heart is the fifth Korean language studio album recorded by the South Korean girl group Girls' Generation. It marked their first record as an eight-member group since the departure of member Jessica in September 2014. Produced by Lee Soo-man, Lion Heart musically encompasses styles of electropop and bubblegum pop. It was released in two parts throughout August 18 and August 19, 2015 by S.M. Entertainment; another version with a different cover titled You Think was distributed on August 26, 2015.

The album spawned three singles. Its lead single, "Party", was released on July 7, 2015, and peaked atop the Gaon Digital Chart, further reaching number ten on the Japan Hot 100. It was followed up by "Lion Heart" and "You Think" in August 2015, charting at number four and thirty on the Gaon Digital Chart, respectively. In order to promote the record, Girls' Generation appeared on several South Korean music programs, such as Music Bank, Show! Music Core, and Inkigayo, where they performed material from the album. The group additionally embarked on a concert tour named Girls' Generation's Phantasia, which commenced on November 21, 2015 in Seoul and visited East and Southeast Asia.

Lion Heart received mixed reviews from music critics, who opined that the album's styles were too generic and considered it a decline in the group's career. Commercially, the record experienced commercial acclaim in South Korea, staying atop the Gaon Album Chart for two weeks and becoming the 13th best-selling album of 2015 in that country. It also appeared on United States' Billboard World Albums Chart, and charted at number 11 on the Japanese Oricon Albums Chart.

Background and composition

According to Slant Magazine's Anzhe Zhang, Lion Heart consists of primarily bubblegum pop songs.^[1] Echoing Zhang's viewpoint, Chester Chin from Malaysian newspaper The Star wrote that the album was a collection of sad tracks.^[2] The record's opening track, "Lion Heart", is a soul pop-influenced bubblegum pop song which embraces a retro-styled sound while being instrumented by basslines and brass.^[3] "Party" was detailed as an electropop song that is backed up by guitars, synthesizers and Auto-Tune.^[4][5] Aside from the signature sound, Lion Heart also encompasses several other genres; "You Think" was characterized as an electropop and hip hop recording featuring trap beats and horns in its composition.^[1][6] "One Afternoon" draws influence from bossa nova and incorporates Spanish guitars,^[1] while "Show Girls" portrays an electropop song originally recorded in Japanese for the group's 2014 greatest hits album, The Best.^[1][7] "Check" is a mild R&B track,^[8] and "Sign" was described as a dark synthpop song.^[8] "Bump It" is a hybrid of various genres that incorporates hi-hat beats.^[1]

Release and promotion

Girls' Generation performing at MBC's 2015 DMC Festival.

On June 30, 2015, the group released music video previews of three then-forthcoming singles "Party", "Lion Heart" and "You Think", serving as a promotional tool for their first Korean language studio album as an eight-member group.^[9] Details on album, including its title, release date, cover artwork and tracklist, were announced on August 12, 2015. The group's label, S.M. Entertainment, revealed that the record would be released in the span of two days. The first six songs—including the single "Lion Heart"—would be made available on August 18, while the remaining tracks—including the single "You Think"—would be distributed on the following day;^[10] Billboard described the release strategy as "atypical."^[11] An alternative edition of the album featuring a different artwork was additionally released on August 26, 2015 under the title You Think.^[12]

Following the release of the record, Girls' Generation appeared on several South Korean music programs, including KBS's Music Bank, MBC's Show! Music Core, and SBS' Inkigayo, in order to promote the record, with them performing "Lion Heart" and "You Think".^[13] Throughout August 18–25, the group also participated and interacted with viewers through a series of mobile video live stream on Naver's mobile application "V".^[14] Subsequently, the group additionally embarked on a concert tour titled Girls' Generation's Phantasia, which kicked off on November 21, 2015 at the Olympic Gymnastics Arena in Seoul, and continued in visiting Japan, Thailand, Indonesia and Taiwan.^[15]

"Party" was made available as the lead single from Lion Heart for digital purchase by S.M. Entertainment on July 7, 2015.^[16][17] The physical CD single was made available for purchase on July 8, 2015.^[18] An accompanying music video for the recording was released in conjunction with the release of the single.^[19] Commercially, "Party" debuted atop the Gaon Digital Chart on the chart issue dated July 11, 2015, selling 256,390 digital units within its first week of availability,^[20] bringing total sales to over 843,843 digital units in South Korea as of December 2015, thus becoming the 58th best-selling single of 2015.^[21] "Party" additionally peaked at number ten on the Japan Hot 100 and number four on the Billboard World Digital Songs.^[22] The title track was serviced as the album's second single, and its music video premiered on August 18, 2015.^[3] Subsequently, "You Think" served as the third and final single, being accompanied by a visual which was released the day following "Lion Heart"'s availability.^[6] The title track was added to Korean Broadcasting System's "K-Pop Connection" radio playlist on August 21,^[23] while "You Think" impacted KBS radio on August 23.^[24] Both songs charted on the Gaon Digital Chart, peaking at numbers four and 30, respectively.^[25]

Reception

Professional ratings
Review scores
Source	Rating
Slant Magazine	[1]
IZM	[8]
The Star	6/10[2]

Upon its release, Lion Heart garnered mixed reviews from music critics. Slant Magazine's Anzhe Zhang wrote that the album was released to "quash" the suspicions that Girls' Generation was declining after the departure of member Jessica in September 2014. However, she added, "while [the album]'s great for omnivorous die-hard fans, it ultimately feels a little more than scatter-brained."^[1] Chester Chin, penning for Malaysian newspaper The Star, praised the release of singles "Party", "Lion Heart" and "You Think" as "a promising start." Nevertheless, he disapproved of the rest of the album, dubbing it a "relatively tame offering" for "[traversing] way too quickly into filler territory" and criticizing the songs "Green Light" and "Paradise" for being too "generic."^[2] Kim Do-heon from South Korean online magazine IZM was slightly more positive towards the album, calling it "elegant", and appreciating the record's musical styles even though he felt that it was a decline compared to the group's previous albums as a nine-piece group.^[8]

Lion Heart experienced commercial acclaim in South Korea. It debuted atop the Gaon Album Chart on the chart issue dated August 22, 2015, and remained on the top spot for a further week.^[26][27] Two weeks after its debut chart appearance, it dropped 35 positions, charting at number 36.^[28] Lion Heart was the best-selling album of August 2015 in South Korea, selling 131,228 physical copies,^[29] while overall being the 13th most-sold album of 2015 in that country with total sales of 145,044 units.^[30] Lion Heart additionally charted at number 11 on the Japanese Oricon Albums Chart on the chart issue dated August 31, 2015,^[31] while peaking atop the Billboard World Albums chart and becoming the group's second number one following their 2013 album, I Got a Boy.^[32]

Track listing

Credits adapted from the liner notes of Lion Heart.^[33]

No.	Title	Lyrics	Music	Arrangement	Length
1.	"Lion Heart"	Ilwol Paril (Jam Factory) Choi So-young (Jam Factory) Joy Factory	Sean Alexander Darren "Baby Dee Beats" Smith Claudia Brant	Avenue 52 Smith	3:44
2.	"You Think"	Cho Yoon-kyung	Sara Forsberg Dante Jones Brandon Sammons Denzil "DR" Remedios Ryan S. Jhun Jussi Ilmari Karvinen	Forsberg Jones Sammons Remedios Jhun Karvinen	3:09
3.	"Party"	Cho Yoon-kyung	Albi Albertsson Chris Young Shin Agnes	Mussashi	3:13
4.	"One Afternoon" (어떤 오후)	Hwang Hyun (MonoTree) Shin Agnes	Hwang Shin	Hwang	3:35
5.	"Show Girls" (Korean version)	Mafly	Ricky Hanley Paul Drew Greig Watts Pete Barringer Joe Killington Katerina Bramley	DWB	3:39
6.	"Fire Alarm"	Kenzie	Kenzie Trinity Music	Kenzie Trinity Music	3:11
7.	"Talk Talk"	Cho Yoon-kyung	Mental Audio Ylva Dimberg	Mental Audio Dimberg	3:23
8.	"Green Light"	Mafly	The Underdogs Mike Daley Andrew Hey Britany Burton Rodnae "Chikk" Bell	The Underdogs Daley Hey Burton Bell	2:52
9.	"Paradise"	U.F.O (Jam Factory) Mafly	Nermin Harambašić Courtney Woolsey Charite Viken Erik Fjeld Saima Mian	Harambašić Woolsey Viken Fjeld Mian	3:50
10.	"Check"	Mafly	Teddy Riley Lee Hyun-seung Dominique Rodriguez Daniel "Obi" Klein Engelina Larsen	Riley Lee Rodriguez Klein Larsen	3:26
11.	"Sign"	Kim Bu-min	Hitchhiker	Hitchhiker	3:17
12.	"Bump It" (예감)	Cho Yoon-kyung	Anne Judith Wik Ronny Svendsen Uwe Fahrenkrog-Petersen Greg Fizgerald	Wik Svendsen Fahrenkrog-Petersen Fizgerald	3:48
Total length:					41:14

Credits and personnel

Credits adapted from the liner notes of Lion Heart.^[33]

S.M. Entertainment Co., Ltd. – executive producer Lee Soo-man – producer Nam So-young – director of management Jeong Chang-hwan – director of media planning Lee Seong-soo – A&R director and coordinator Yoo Je-ni – A&R director and coordinator Park Hae-in – A&R director and coordinator Jo Min-kyeong – international A&R Lee Seo-kyeong – international A&R Jeong Hyo-won – publishing and copyright clearance Kim Min-kyeong – publishing and copyright clearance Oh Jeong-eun – publishing and copyright clearance Park Mi-ji – publishing and copyright clearance Kim Cheol-soon – recording engineer Jeong Ui-seok – recording engineer Jeong Eun-kyeong – recording engineer Kim Eun-cheol – recording engineer Lee Ji-hong – recording engineer Oh Seong-keun – recording engineer Baek Kyeong-hoon – recording engineer assistant Nam Koong-jin (SM Concert Hall Studio) – mixing engineer Koo Jong-pil (Beat Burger) (SM Yellow Tail Studio) – mixing engineer Kim Cheol-soon (SM Blue Ocean Studio) – mixing engineer Jeong Ui-seok (SM Blue Cup Studio) – mixing engineer Miles Walker (Silent Sound Studios, Atlanta) – mixing engineer Tom Coyne (Sterling Sound) – master engineer Tak Young-joon – artist management and promotions Choi Seong-woo – artist management and promotions Kim Ho-jin – artist management and promotions Kim Yong-deok – artist management and promotions

Park Seong-joon – artist management and promotions Park Ki-mok – artist management and promotions Son Seung-woo – artist management and promotions Kim Yong-ha – artist management and promotions Kang Mi-joo – artist management and promotions Lee Seong-soo – artist planning and development Yoon Hee-joon – artist planning and development Jo Yoo-eun – artist planning and development Kim Eun-a – public relations and publicity Jeong Sang-hee – public relations and publicity Lee Ji-seon – public relations and publicity Kwon Jeong-hwa – public relations and publicity Lee Ji-hyeon – public relations and publicity Kim Min-seong – media planner Bok Min-kwon – media planner Jeong Kyeong-shik – media planner Tak Young-joon – choreography director Hong Seong-yong – choreography director Jae Sim (Beat Burger) – choreography director Greg Hwang (Beat Burger) – choreography director Tony Testa – choreographer Kyle Hanagami – choreographer Jae Sim (Beat Burger) – choreographer Kevin Maher – choreographer J.eun – choreographer Jeong Jin-seok (Nana School) – choreographer Choi Jeong-min – international marketing Eom Hye-young – customer relationship management Park Joon-young – music video direction

Son Young – music video direction Jeon Seong-jin – music video direction Hong Won-ki – music video director Ian Henry – music video director Lee Gi-baek – music video director Jo Woo-cheol – art direction and design Ji-young – hair stylist Woo-joo – hair stylist Seo Soo-kyeong – stylist Seo Soo-myeong – stylist Lee Bo-ra – stylist Park Soo-kyeong – stylist Ryu Ji-hye – stylist Kim Soo-bin – stylist Seo Ok – make-up artist Jo Joo-young – make-up artist Han Jong-cheol – photographer Lee Young-hak – photographer Kim Yong-min – executive supervisor Girls' Generation – vocals Taeyeon – vocals Sunny – vocals Tiffany – vocals Hyoyeon – vocals Yuri – vocals Sooyoung – vocals Yoona – vocals Seohyun – vocals

Charts

Weekly charts Chart (2015) Peak position scope="row" Japanese Albums (Oricon)[31] 11 South Korean Albums (Gaon)[26] 1 Taiwan J-pop Albums (G-Music)[34] 3 scope="row" US Top Heatseekers Albums (Billboard)[35] 7 scope="row" US World Albums (Billboard)[32] 1

Monthly chart Chart (2015) Position South Korean Albums (Gaon)[29] 1 Year-end chart Chart (2015) Position South Korean Albums (Gaon)[30] 13

Release history

Country	Date	Edition	Format	Label
South Korea[36]	August 18, 2015	Lion Heart part 1	Digital download	S.M. Entertainment
	August 19, 2015	Lion Heart part 2
Worldwide[37]		Standard
South Korea[38][39]	August 20, 2015		CD	S.M. Entertainment KT Music
	August 26, 2015	You Think edition
Taiwan[40]	March 18, 2016	Standard	CD + DVD	Universal Music Taiwan

References

1. Zhang, Anzhe (August 19, 2015). "Girls' Generation: Lion Heart | Album Review". Slant Magazine. Retrieved March 31, 2016.
2. Chini, Chester (October 21, 2015). "Review: Lion Heart by Girls' Generation". The Star. Star Media Group Berhad. Retrieved March 31, 2016.
3. Benjamin, Jeff (August 18, 2015). "Girls' Generation Drop Sassy, Soul Pop-Inspired Single 'Lion Heart'". Billboard. Prometheus Global Media. Retrieved April 22, 2016.
4. "Girls' Generation's 'Party' tops music charts in Asia". The Malay Mail. Redberry Group. July 8, 2015. Retrieved July 10, 2015.
5. Benjamin, Jeff (June 30, 2015). "Girls' Generation Tease 3 New Singles for the Summer". Billboard. Prometheus Global Media. Retrieved July 8, 2015.
6. Benjamin, Jeff (August 18, 2015). "Girls' Generation Showcase Their Mature & Sexy Dancer Sides in 'You Think' Video". Billboard. Prometheus Global Media. Retrieved April 22, 2016.
7. The Best (CD liner notes) (in Japanese). Girls' Generation. EMI Records Japan. 2014.
8. "Lion Heart". IZM (in Korean). August 2015. Retrieved April 4, 2016.
9. Benjamin, Jeff (June 30, 2015). "Girls' Generation Tease 3 New Singles for the Summer". Billboard. Prometheus Global Media. Retrieved April 22, 2016.
10. Park Sojung (August 11, 2015). "Girls' Generation to release 5th album". Yonhap News. Retrieved August 15, 2015.
11. Benjamin, Jeff (August 12, 2015). "Girls' Generation Reveal Retro 'Lion Heart' Album Cover, Unconventional Release Strategy". Billboard. Prometheus Global Media. Retrieved August 15, 2015.
12. Park Ah Reum (August 11, 2015). "SNSD Undergoes Dramatic Transformation for ′Lion Heart′". Mnet. Retrieved September 21, 2015.
13. Ahn Sung-mi (August 18, 2015). "[V Report Plus] Girls' Generation to go live for 8 days". The Korea Herald. Herald Media Inc. Archived from the original on October 16, 2015. Retrieved September 16, 2015.
14. Ko Ji-seon (August 24, 2015). "[V Report Plus] Final episode of Girls' Generation's show to feature bowling tournament". The Korea Herald. Herald Media Inc. Retrieved September 16, 2015.
15. "Review: Girls' Generation's 'Phantasia'". Korea Economic Daily (in Korean). Economic Daily Media. November 23, 2015. Retrieved April 23, 2016.
16. "Party – Girls' Generation" (in Korean). Melon. LOEN Entertainment. Retrieved July 8, 2015.
17. "Party – Single". iTunes Store (US). Apple Inc. Retrieved July 8, 2015.
18. Ko Ji-seon (July 8, 2015). "SNSD's 'Party' sweeps Asian music charts". The Korea Herald. Herald Media Inc. Retrieved July 14, 2015.
19. "Girls' Generation & K-pop hits Koh Samui beaches". Bangkok Post. The Post Publishing. July 8, 2015. Retrieved April 22, 2016.
20. "Download Chart: 2015.07.05 – 2015.07.11" (in Korean). Gaon Music Chart. Archived from the original on July 16, 2015.
21. "Gaon Download Chart of 2015 (Year-End)" (in Korean). Gaon Music Chart. Retrieved April 2, 2016.
22. Benjamin, Jeff (August 12, 2015). "Girls' Generation Reveal Retro 'Lion Heart' Album Cover, Unconventional Release Strategy". Billboard. Prometheus Global Media. Retrieved August 13, 2015.
23. "Play List/Entertainment/Program". KBS International Radio. Korean Broadcasting System. August 21, 2015. Retrieved April 22, 2016.
24. "Play List/Entertainment/Program". KBS International Radio. Korean Broadcasting System. August 23, 2015. Retrieved April 22, 2016.
25. "Gaon Digital Chart" (in Korean). Gaon Music Chart. Archived from the original on August 27, 2015.
26. "Gaon Album Chart: August 16–22, 2015" (in Korean). Gaon Music Chart. Archived from the original on August 27, 2015.
27. "Gaon Album Chart: August 23–29, 2015" (in Korean). Gaon Music Chart. Retrieved April 22, 2016.
28. "Gaon Album Chart: August 30–September 5, 2015" (in Korean). Gaon Music Chart. Retrieved April 22, 2016.
29. "Gaon Album Chart: August 2015" (in Korean). Gaon Music Chart. Archived from the original on March 5, 2016. Retrieved April 22, 2016.
30. "Gaon Album Chart: 2015" (in Korean). Gaon Music Chart. Retrieved April 22, 2016.
31. "Oricon Top 50 Albums: 2015-08-31" (in Japanese). Oricon.
32. "Girls' Generation – Chart history" Billboard World Albums for Girls' Generation.
33. Lion Heart (booklet) (in Korean). Girls' Generation. S.M. Entertainment. 2015.
34. "G-Music Albums Chart (J-Pop)" (in Chinese). G-Music. Archived from the original on April 28, 2016.
35. "Girls' Generation – Chart history" Billboard Top Heatseekers Albums for Girls' Generation.
36. "Girls' Generation Discography" (in Korean). S.M. Entertainment. Retrieved August 22, 2015.
37. "Lion Heart – The 5th Album by Girls' Generation". iTunes Store. Apple Inc. Retrieved April 23, 2016.
38. "Girls' Generation – 5th Album / Lion Heart" (in Korean). Less Music. Retrieved April 23, 2015.
39. "Girls' Generation 5th Album 'You Think' Version" (in Korean). Lees Music. Retrieved August 22, 2015.
40. "Lion Heart by Girls' Generation" (in Chinese). Universal Music Taiwan. Archived from the original on April 23, 2016.

External links

• Girls' Generation 2015 comeback video on YouTube