Stouffer's

Stouffer's logo used from 1992 to 2006
Variant of the 1992 Stouffer's logo with stripe, as seen on boxes

Stouffer's is a Nestlé[1] brand of frozen prepared foods available in the United States and Canada. Stouffer's is known for such popular fare as lasagna, macaroni and cheese, meatloaf, ravioli, and salisbury steak. It also produces a line of reduced-fat products under the banner Lean Cuisine.

History

The Stouffer family business traces its roots to 1914 when Abraham E. Stouffer and his father started the Medina County Creamery in Medina County, Ohio, and also a dairy stand at Cleveland's Sheriff Street Market. In 1916, Abraham and wife Lena moved to the Cleveland suburb of Lakewood, Ohio, to manage the creamery business, and in 1922 Abraham resigned as president of the creamery to manage one of the company's dairy stands located on the lower floor of the Cleveland Arcade. The Stouffers converted the operation into a restaurant which served buttermilk, sandwiches, and Lena Stouffer's homemade dutch apple pie[2] (credited by some as the reason for the almost instant success of the restaurant).[3] They opened an additional restaurant on East Ninth Street in the city, called the Stouffer Lunch, and incorporated the business as Stouffer Lunch System in 1924.[4] As time went on, the couple continued the program of expansion with the assistance of their sons Vernon, a graduate of the Wharton School of Finance, and Gordon, who together led the reorganization of the business, taking it public as the Stouffer Corporation in 1929 with Abraham as chairman of the board.[2]

The year 1929 also marked the beginning of the company's effort to establish locations outside of Ohio with the opening of a restaurant in Detroit, Michigan, and one in Pittsburgh, Pennsylvania.[4] After Abraham's death in 1936 the company continued its program of expansion by opening its first restaurant in New York City[4] and eventually began a program of diversification, entering the frozen food business in 1946.[4] In 1960 the company, formally renamed Stouffer Foods Corporation in 1956, purchased its first hotel, the Anacapri Inn of Fort Lauderdale, Florida, and, by the end of that year, the company was composed of three divisions: Stouffer Foods Corporation, Stouffer Hotels Corporation, and Stouffer Restaurants Corporation.[4] In 1967, Stouffer Corporation was purchased by Litton Industries, when that company had a large share of the microwave oven market,[5] but in 1973, Litton sold Stouffer to Nestlé. In 1993, Nestlé announced its intention to sell Stouffer Hotels to Renaissance Hotels as part of a refocusing of the company on food products.[6] The transaction was complete by 1996.[5]

Products

Stouffer's has a variety of different refrigerated product options for consumers, taking into account their different taste preferences and how many people they are eating with. They offer foods in both individual and family-size portions. A full list of Stouffer's products can be found on the Products page of their website.

In 1991, the Federal Trade Commission issued a complaint that Stouffer Foods had misrepresented sodium content in their Lean Cuisine entrees by stating that they were low in sodium. Stouffer's argued that the campaign had focused on good taste and controlled sodium, fat, and calories. They also argued that the sodium claim was relative, reflecting a lower amount of sodium, not necessarily that the entrees were low sodium. However, the Administrative Law Judge ruled in favor of the Federal Trade Commission.[7]

In 2003, Applebee's sued Stouffer's for trademark infringement of their marketing term "Skillet Sensations" back in 1997. Applebee's had a line of "Skillet Sensations" of their own and claimed that it caused confusion for customers that believed the Stouffer's line was linked to theirs. The U.S. Trademark Trial and Appeal Board ruled in favor of Applebee's.[8]

On March 14, 2011, a recall was placed on Lean Cuisine spaghetti and meatballs. Consumers reported finding pieces of plastic in their meals, and subsequently over 10,000 pounds (4,500 kg) of the product were recalled.[9]

References

  1. ↑ "FAQ". Stouffers.com. Retrieved 16 May 2012.
  2. 1 2 "STOUFFER, ABRAHAM E. AND STOUFFER, LENA MAHALA (BIGELOW) - The Encyclopedia of Cleveland History". The Encyclopedia of Cleveland History. A joint effort by Case Western Reserve University and the Western Reserve Historical Society. Last Modified - July 22, 1997. Retrieved 24 March 2013. Check date values in: |date= (help)
  3. ↑ "STOUFFER FOODS - The Encyclopedia of Cleveland History". The Encyclopedia of Cleveland History. A joint effort by Case Western Reserve University and the Western Reserve Historical Society. Last Modified - July 22, 1997. Retrieved 24 March 2013. Check date values in: |date= (help)
  4. 1 2 3 4 5 "Eating The Road - History of Stouffer's Resturants [sic] & Hotels". Eating The Road. WordPress.com. Retrieved 24 March 2013.
  5. 1 2 "Stouffer Corporation". Ohio History Central. Ohio Historical Society. Retrieved December 1, 2013.
  6. ↑ McDowell, Edwin (1 April 1993). "Nestle to Sell Its Stouffer Hotel Unit". The New York Times. Retrieved 1 December 2013.
  7. ↑ Andrews, J. Craig; Thomas J. Maronick (Fall 1995). "Advertising Research Issues from FTC versus Stouffer Foods Corporation". Journal of Public Policy & Marketing. 14 (2): 301–309. JSTOR 30000137.
  8. ↑ "Applebee's sues over 'Skillet Sensations' label". Nation's Restaurant News. FindArticles.com. Retrieved 18 March 2012.
  9. ↑ "Lean Cuisine Spaghetti and Meatballs Recall Due to Plastic Debris". AboutLawsuits.com. Retrieved 18 March 2012.
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