Developer(s) Google
Initial release May 19, 2005 (2005-05-19)[1]
Development status Discontinued on November 1, 2013.
Platform Web browsers
Type Web Gadgets
Website www.google.com/ig

iGoogle (formerly Google Personalized Homepage) was a customizable Ajax-based start page or personal web portal launched by Google in May 2005. It was discontinued on November 1, 2013[2][3] because the company believed the need for it had eroded over time.[4][5] As of 17 October 2007 Google had made the service available in many localized versions in 42 languages, and in over 70 country domain-names.[6] In February 2007, 7.1 million people used iGoogle.[7] In April 2008, 20% of all visits to Google's homepage used iGoogle.[8] On July 3, 2012 Google announced iGoogle would be discontinued on November 1, 2013.[9]



iGoogle gadgets interact with the user and use the Google Gadgets API. Some gadgets for Google Desktop can also be used within iGoogle. The Google Gadgets API is public and allows anyone to develop a gadget for any need.[10]

Google also allows all users to create a special gadget that does not require the use of the Gadgets API. The gadgets are designed to be shared with friends and family. The special gadgets must be created using an online wizard and must belong to one of the following types:

Some of the developer-made gadgets include:

There is a "You might also like" gadget where you can look at similar gadgets you already have.


iGoogle with the Winter Scape theme.

With iGoogle, users can select unique themes for their Google homepages: some themes designed by Google itself and others by others.

Experimental iGoogle

On July 8, 2008, Google announced the beginning of a testing period for a new version of iGoogle which altered some features, including replacing the tabs with left navigation, adding chat functionality, and a canvas-view gadget for RSS.[11] Users were selected for this test and notified when they logged in by a link to a brief description and further links to forums. On the forums, it was explained that there was no opt-out, as a control for the test. Further, there was no information on how long the test would continue. Many expressed dissatisfaction with the new version and with the inability to opt out.[12]

On October 16, 2008, Google announced the release of a new version of iGoogle and retired its older format. The release did not initially include the persistent chat widget. It did include the left navigation in place of tabs as well as a change to widget controls, however.[13] The stated purpose was to prepare for OpenSocial, with the new canvas view stated as playing an important role in that.[14] InformationWeek[15] reported "a vocal group of users" as unhappy with the changes, pointing out that many users do not want change forced on them, and that this is a general problem with cloud software under a service provider's control.

A workaround to restore the original tab layout was found by attaching "?gl=all" to the end of the iGoogle URL. On June 4, 2009, this workaround was eliminated. Within days, another workaround was discovered. Changing the URL ending to "?hl=all" would again restore the original tab layout, with some missing links across the top of the home page, including "Maps" and "more". This workaround was again eliminated on November 18, 2009. This led to an immediate resurrection of the controversy over user choice, both in the UK and world-wide, as many people unhappy with the new layout imposed on US users had switched to the UK Google site where the workarounds still worked. Within hours, the most frequently asked question on the help forum was how to restore the old layout, and there was a large number of feature suggestions to the same effect on the Google product ideas page. Other solutions had come to the fore, which require adds-ons, greasemonkey scripts or bookmarklets.[16]


On October 14, 2011, Google announced through its official blog that with its new focus on Google+, the ability to interact socially on iGoogle would be disabled on November 1, 2013 and the mobile version of iGoogle would be shut down on July 31, 2012. This was completed on January 15, 2012, though iGoogle and its non-social applications stayed.[17][18]

On July 3, 2012, Google announced on its blog that several of its services, including iGoogle, would be retired due to "the unforeseen evolution of web and mobile apps and the erosion of the need for the site." iGoogle was retired on November 1, 2013, with the mobile version being retired on July 31, 2012.[9]

Since Google announced its discontinuation of iGoogle, several alternatives appeared, many of which were still online as of July 2016.[19]


  1. "Personalize Your Homepage – Google". Google Press Blogspot. May 19, 2005. Retrieved March 12, 2016.
  2. Google confirms iGoogle discontinuation
  3. Google to retire iGoogle on November 1, 2013 Ghacks.net
  4. What's happening to iGoogle? Google Support
  5. The search giant is renaming and adding new features to Google Personalized Home Page (...) iGoogle, as it will be called in a few hours, was the fastest growing product at the company last year (...) Retrieved on September 28, 2009
  6. "Google Web Search Help Center". Archived from the original on March 12, 2007. Retrieved June 17, 2007.
  7. Tech Crunch; iGoogle users
  8. Quittner, Josh (April 30, 2008). "Google's Art of War With Facebook". Time.
  9. 1 2 Google Support; iGoogle's Decommission
  10. Liedtke, Michael (April 30, 2007). "Google dubs personal home page 'iGoogle'". MSNBC. Retrieved July 25, 2008.
  11. Experimental iGoogle features
  12. Williams, Chris (September 1, 2008), iGoogle personalises personal pages on other people's behalf, The Register
  13. The New iGoogle, Publicly Launched, October 16, 2008
  14. Quist, Jake (October 16, 2008), Big Canvas, Big Opportunity, iGoogle Developer Blog
  15. Claburn, Thomas (October 17, 2008). "iGoogle Users iRate About Portal's Changes". InformationWeek. Retrieved December 16, 2008.
  16. Get Rid of Left Navigation in iGoogle, October 16, 2008
  17. Google blog/Blogspot; iGoogle's social interaction will be disabled but its non-social applications will stay as announced on Google's official blog
  18. Google Support; What's happening to iGoogle?
  19. Jack Schofield (November 7, 2013). "iGoogle: what are the best alternatives?". The Guardian. Retrieved September 4, 2014.
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