GS Yuasa

GS Yuasa Corporation
株式会社ジーエス・ユアサ コーポレーション
Public K.K.
Traded as TYO: 6674
Nikkei 225 Component
Industry Electrical equipment
Predecessor Japan Storage Battery Co., Ltd.
Yuasa Corporation
Founded (April 1, 2004 (2004-04-01))
Founder Genzou Shimadzu
Shichizaemon Yuasa
Headquarters Inobanba-cho, Nishinosho, Kisshoin, Minami-ku, Kyoto 601-8520, Japan
Key people
Makoto Yoda

Increase USD 2.93 billion (FY 2014)

(JPY 348 billion) (FY 2014)

Increase USD 96.91 million (FY 2013)

(JPY 9.98 billion) (FY 2013)
Number of employees
13,609 (consolidated)(as of March 31, 2014)
Website Official website
Footnotes / references

GS Yuasa Corporation (株式会社ジーエス・ユアサ コーポレーション Kabushiki-gaisha GS Yuasa Kōporēshon) is a Japanese company that makes lead acid automobile and motorcycle batteries. It also develops and produces advanced battery technology for various aerospace and defense applications.


In Japan


In 1909, Shichizaemon Yuasa established Yuasa Iron Works to modernize the family business, originally founded in 1666 as a charcoal trading business.[2] Yuasa Iron Works began producing storage batteries in 1915, and three years later Yuasa Storage Battery Co., Ltd was established.[3][4] Soon after, Yuasa Storage Battery Co., Ltd began making Japan's first automotive batteries.[5] In 1925, Yuasa began making dry cells, and in 1941 they began making alkaline cells. The dry battery business was later spun off into Yuasa Dry Battery Co., Ltd, which later merged back into Yuasa Storage Battery Co., Ltd to form Yuasa Battery Co, Ltd, later renamed to Yuasa Corporation.[6]


In 1904, Genzo Shimadzu (b. 1869 d. 1951) developed a high-capacity lead-acid battery to supply backup power to his factory during outages of Kyoto's then unreliable power grid. The Japanese navy purchased 400 units of this battery. Shimadzu established Japan Storage Battery Co., Ltd in 1917[7] and began producing automotive batteries in 1919. In 1938 they began producing alkaline batteries and in 1940 they began making high-pressure mercury lamps.[8]

GS was established in 1917[9] and is an abbreviation comprising the initials of Genzou Shimadzu (the founder's name of Japan Storage Battery). He was also the founder of Shimadzu Corporation.

GS Yuasa

In 2004, Yuasa Corporation merged with Japan Storage Battery to form GS Yuasa Corporation.

GS Yuasa has 9 plants for manufacturing industrial lead-acid and NiCd batteries and 5 plants for Li-Ion cells. GS Yuasa also sells other products including power supplies, lamps and motorcycle batteries.[10]

In the United States

Yuasa Battery Inc

Yuasa Battery, Inc (U.S.A.) was established in 1965.[11] In 1979, Yuasa began producing motorcycle batteries in a joint venture established with General Battery Corporation in Laureldale, PA a few years earlier.[12]

Today, Yuasa Battery Inc supplies batteries for motorcycles and ATVs.

Yuasa-Exide Inc

In 1987, parent company Fruit of the Loom sold General Battery Corporation to Exide Corporation.[13] In 1991, Yuasa Battery Co. Ltd (Japan) bought Exide's industrial battery division, forming Yuasa-Exide Inc,[14][15] later renamed to Yuasa Inc. In 2000, a management buyout of Yuasa Inc's industrial battery business formed Enersys.

Today, Enersys sells a wide variety of batteries.

In Europe

In 1981, Yuasa established one company in the UK to manufacture VRLA batteries and another for sales and distribution. They later established companies in Germany, France and Italy for sales and distribution. Yuasa Corporation bought a 50% share in Lucas Batteries Ltd in 1988, forming Lucas-Yuasa Batteries Ltd. Yuasa bought the remaining 50% of Lucas Batteries in 1997, forming Yuasa Automotive Batteries Europe Ltd which marketed automotive batteries under Lucas and other names until 2006, when Yuasa began marketing automotive batteries in Europe under their own name. In 2002, Yuasa Battery Europe Ltd was formed as a parent company for Yuasa's various European sales companies.[16]

Today, Yuasa Battery Europe Ltd sells a variety of batteries.

In Australia

Century Batteries Australia is a division of Century Yuasa Batteries Pty Ltd and an affiliate of the GS Yuasa Corporation.[17]


Now the top power sports battery producer, Yuasa provides nearly 90% of the batteries used in power sport vehicles in North America.[18] The parent company in Japan was linked to faulty electrics used in Boeing's 787 Dreamliner plane.[19] The electrical battery control system was made by Thales Group which also selected GS Yuasa.[20][21]All Nippon Airways (ANA) had replaced 10 batteries (of 17 planes) while Japan Airlines (JAL) had replaced "several" on its 7 planes, before recent mishaps.[22] As of January 29, 2013, the Japan Transport Safety Board has approved the Yuasa factory quality control and continues to investigate the damaged battery of the ANA 787.[23][24][25] Meanwhile, the American National Transportation Safety Board continues to look for defects in the Boston JAL 787 battery.[26]

GS Yuasa Corporation headquarters in Kyoto 
A Yuasa USA made Personal Watercraft battery 

See also


  1. "Corporate Profile". GS Yuasa Corporation. Retrieved February 3, 2015.
  9. Japan Storage Battery History, GS Yuasa Corporation history viewed 2013-8-5
  18. History of Yuasa on the Yuasa homepage
  19. HIROKO TABUCHI and BETTINA WASSENER. "Deepening Crisis for the Dreamliner" The New York Times, January 16, 2013.
  21. "Boeing probe focuses on battery, 787 deliveries halted". Reuters. January 18, 2013.
  22. CHRISTOPHER DREW, HIROKO TABUCHI and JAD MOUAWAD (January 29, 2013). "Boeing 787 Battery Was a Concern Before Failure". The New York Times. Retrieved January 30, 2013.
  23. TABUCHI, HIROKO (January 28, 2013). "No Quality Problems Found at Battery Maker for 787". The New York Times. Retrieved January 30, 2013.
  24. Chris Cooper and Kiyotaka Matsuda (January 28, 2013). "GS Yuasa Shares Surge as Japan Ends Company Inspections". BusinessWeek. Retrieved January 29, 2013.
  25. "Dreamliner: No fault found with Boeing 787 battery". BBC News Online. 28 January 2013. Retrieved 29 January 2013.
  26. Knudson, Peter (29 January 2013). "NTSB issues sixth update on JAL Boeing 787 battery fire investigation". NTSB. Retrieved 29 January 2013.
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